Fashion | Adweek

Topic: Fashion

Ad of the Day: Target How Peterson Milla Hooks fueled the fire for the retailer's Missoni collection

When Target announced that its next big designer collaboration would be with the Italian fashion house Missoni, fashionistas everywhere were thrilled at the prospect of scoring one the designer's iconic…

September 19, 2011, 2:28 PM EDT

Bloggers Mean Business They’re not the future of fashion magazines—they’re the future of fashion branding

There was a moment after New York’s 2009 Fall Fashion Week when fashion bloggers had officially, as the press likes to call it, “arrived.” They had blogged their way to…

September 13, 2011, 6:44 AM EDT

Is Digital Killing the Luxury Brand? The democratizing power of the Web means figuring out how to go online without going downscale

High-end fashion brands have a problem. Let’s call it the “Kreayshawn quandary,” after the young Bay Area rapper made famous by the Internet and her hit song “Gucci, Gucci,” which…

September 12, 2011, 6:49 AM EDT

Fashion's Power 25 The people and platforms that truly matter in the world of style

1. Man Repeller The hot things in fashion tend to burn out quickly, but Man Repeller shows no signs of giving up its status as the “It” blog. The love it…

September 12, 2011, 6:47 AM EDT

Fashion Showdown: Gaga Vs. Horyn The style icon wants to know why critics' opinions matter

The fashion world has a new rivalry brewing: pop icon Lady Gaga vs. New York Times fashion critic Cathy Horyn. In this month’s V magazine, the artist formerly known as…

September 1, 2011, 10:21 AM EDT

Mark Zuckerberg: Worst-Dressed Man in Silicon Valley Jobs, Gates get shout-outs in 'GQ' list, too

According to GQ’s “15 Worst-Dressed Men of Silicon Valley” list, Facebook founder Mark Zuckerberg is the tech world’s biggest style offender. And the rest of tech isn't doing much better. “Oblivious…

August 4, 2011, 12:15 PM EDT

Ad of the Day: Old Navy Clothing retailer wants guys to dress like guys. Just not like this guy

Advertising has to contain cultural references in order to connect with audiences. It's a testament to the influence of the industry in modern society that those references are often to…

June 8, 2011, 1:53 PM EDT

WhereToGet.It Is 'the Shazam of Fashion' The site crowdsources clothing

Ever been dying to know where a character on your favorite TV show got his or her outfit? WhereToGet.It is here to help. The site—which Business Insider calls “the Shazam of…

April 28, 2011, 9:41 AM EDT

Havas' MPG Wins Escada Luxury Fashion Work Will buy and plan media for $3 million-$5 million account

Havas' MPG media network has won German high-end women's fashion group Escada after a review in which it prevailed against incumbent MediaCom and Mindshare, both units of WPP, and Omnicom's…

April 26, 2011, 2:09 PM EDT