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Topic: Fantasy Football

The NFL Wants a Piece of the $11 Billion Fantasy Football Market Will this crowded field have room for a new player?

The NFL released its new NFL Now app on Wednesday to establish a presence in the digital market and tap into the fantasy league profits. The Hollywood Reporter explains that, based…

August 7, 2014, 7:00 PM EDT

Fantasy Football’s Mobile Growth Pushes Sports Publishers to Revamp Apps Brands still slow to shift investments

Thanks largely to a major cultural shift from desktop to mobile media, fantasy football diehards are already obsessively checking their smartphones as NFL training camps push forward. And publishers are…

August 4, 2014, 11:38 AM EDT

Super Bowl Fans Are More Sophisticated Than the Typical Fantasy Football Player Comparing the demos

Super Bowl fans may like their beer and nachos, but did you know they’re also interested in the finer things? With the big game coming up, ad tech company Digilant…

January 29, 2014, 6:17 AM EST

Media Buyers Suit Up for NFL Season NFL Network leverages fantasy draft as a means to sell its 13-game slate

The National Football League is putting on its game face, huddling up with media buyers from 16 leading agencies for its annual Fantasy Football Draft party. In what will be the…

August 23, 2012, 8:00 PM EDT

CBSSports.com Tasks Developers to Create Fantasy Football Apps Open innovation contest offers a $60,000 prize

The rise of open development platforms and APIs have given developers unprecedented control in terms of showcasing their talents. For savvy companies and publishers, it also provides the ability to…

June 12, 2012, 3:27 PM EDT

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