Topic: Fail

The 20 Biggest Brand Fails of 2012

A shameful roundup of the year's most humiliating marketing blunders

Judging by the traffic trends on this blog, it seems the only thing more enjoyable than a brilliant, uplifting, inspirational marketing success is a horrible, embarrassing, cringe-worthy marketing blunder—otherwise known…

Game Maker Kills App That Lets You Mock-Assassinate Your Facebook Friends

Sexist details push it over the edge

Japanese video-game maker Square Enix tried to advertise its game Hitman: Absolution by allowing you to pretend to put a hit on your Facebook friends for a variety of appalling…

'F This Job,' Writes Agency Social-Media Manager … on Client's Facebook Wall

Montana Tourism quickly deletes post

Bozeman, Mont: Great place to visit. Even better place to leave? The Montana Office of Tourism has been in damage-control mode since Friday, when it posted this status update to its…

Kate Moss Airbrushed Within Inches of Her Life in New Fashion Ads

Chilean clothier strikes again

At 38, Kate Moss has aged better than most hard-partying it-girls could hope to. But apparently that's not good enough for Chilean fashion line Basement. Having already forced her into…

Oops! WGN Anchor Refers to Chicago's Christkindlmarket as 'Kristallnacht'

Viewers stunned by mention of Nazi riot

It's good to know that people still say really dumb things out loud and not just on Twitter. On Sunday night, WGN-TV anchor Robert Jordan apparently made a spectacular flub…

American Apparel, Gap Blasted for Hurricane Sandy Ad Fails

Stormy sales pitches get chilly reception

Clothing brands appear to have committed the biggest brand fails of Hurricane Sandy, with both American Apparel and Gap forgetting that death and loss make a poor springboard for promotional…

Dior Ad Banned as Natalie Portman's Eyes Look Too Damn Beautiful

This time, even L'Oréal complains

It's been a while since I'd heard from Britain's Ad Standards Authority, so I was excited to learn that they dropped their mighty ban hammer on a Christian Dior mascara…

Why a Popular Soup Chain Called a Woman the C-Word in a Mass Email

Hale and Hearty CEO says account was hacked

Soup restaurant chain Hale and Hearty had to deal with a hot and steaming bucket of something yesterday, but it wasn't broccoli cheddar. In a bizarre email sent to customers…

StubHub's Tweeter Was Obscenely Happy to Leave Work on Friday

Another day, another brand fail

Let's all say it together: If you have access to a brand's Twitter account, make sure you log out before posting an offensive personal tweet. For the second time in…