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How Wired Magazine Changed the Way We Talk About Technology 20th-anniversary issue sneak peek

Imagine a time before smartphones. Before laptops. Before Twitter, Facebook, YouTube and even the mighty Google. A world without Web browsers, when the Internet belonged to universities and going online…

April 7, 2013, 11:15 PM EDT

Facebook Tries to Get Ahead of Privacy Concerns Over Home App doesn't do anything the social net doesn't already, it says

Facebook is trying to get ahead of the privacy debate over Facebook Home, the social network's new skin that turns Android phones into Facebook phones. In a Q&A released Friday evening,…

April 6, 2013, 3:29 PM EDT

W+K's Facebook Home Ad Shows Your Life Becoming Even More of a Circus New spot breaks during Final Four

Facebook just posted the new ad below, from Wieden + Kennedy, on its own site—it will also air Saturday evening during the Final Four on CBS. The social network has…

April 6, 2013, 2:53 PM EDT

HTC One Is Putting 40% of Its Ad Buy Into Digital Brand isn't leaning solely on TV

Erin McGee has been North American vp of marketing for HTC for three months, and she's dead-set on taking the brand in a new direction. In an advertising world still…

April 5, 2013, 9:58 AM EDT

Facebook 'Home' Will Be Great for Ad Data, but Bad for Brand and Media Apps Will it affect marketers' willingness to invest in proprietary applications?

Weaker app presence for brands, and stronger data for Facebook. Those are two key reactions to Facebook's home screen replacer "Facebook Home," which was ceremoniously unveiled today with launch partners…

April 4, 2013, 4:53 PM EDT

Agencies: Facebook's Phone Ambitions Should Improve Ad Targeting Tribal, Organic and Huge weigh in

Whether Facebook dramatically launches a smartphone or more simply announces that it's landed a high-value piece of Android real estate on HTC's mobile devices (those are the main two rumors,…

April 4, 2013, 5:00 AM EDT

Companies Can Now 'Friend' Investors Netflix CEO won't be penalized for Facebook post

Companies can now "friend" their investors to communicate market-moving news. Facebook and other social media platforms were cleared by the Securities and Exchange Commission to announce key information as long…

April 3, 2013, 8:15 AM EDT

Sales Chief Out at Vevo David Kohl departs as music video brand approaches NewFront

Is there trouble at the top at Vevo? David Kohl, the top sales executive at the music video company, has left. He was hired as evp of sales and customer operations in…

April 2, 2013, 2:57 PM EDT

Brands Favor Social Shares Over Likes Chatter is key

Asking consumers to like an ad or post on Facebook—common practice among marketers for years—has, let’s face it, become about as popular as Friendster. While Facebook has for some time now…

April 1, 2013, 10:55 PM EDT

Brooklyn Nets' Digital Presence Has Skyrocketed Digital chief Jayne Bussman-Wise explains how

Specs Who Jayne Bussman-Wise Age 31 New gig Digital director, Brooklyn Nets and Barclays Center Old gig Manager, marketing and digital programs, New York Rangers How large is your social fan base? We’re almost to…

March 31, 2013, 9:40 PM EDT

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