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Topic: Facebook video ads

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Ugliest Facebook Redesign Test Ever? Some users see boring new look while others get dynamic upgrade

Here’s a tale of two Facebook pages. One page features the latest look from the social network—a dynamic redesign. The other is perhaps the most boring version of the website…

January 10, 2014, 3:29 PM EST

Weather Channel Video Ad Autoplays on Twitter Violates rules on cards program

The Weather Channel is delivering autoplay video ads on Twitter, but they appear to be breaking the rules.  A promoted tweet featured autoplay video from The Weather Channel --against the rules. Today,…

January 7, 2014, 6:13 PM EST

Facebook Video Ads Could Bite Into Twitter's Social TV Dominance Tube marketers may prefer auto-play's buzz to static units

Facebook’s auto-play video ads will certainly attract marketing niches that are already invested in online video—from entertainment (movies, particularly) to automotive to consumer-packaged goods to retail. But one of the…

December 17, 2013, 4:44 PM EST

Facebook Plays Favorites With Autoplay Video Feature Early look at test profile reveals platform's priorities

Experimenting with new ways to display video in the News Feed, Facebook is also apparently playing favorites in deciding what content gets enhanced features like autoplay. A sneak peek at the…

November 21, 2013, 1:00 PM EST

Facebook Autoplay Videos Come to Mobile, but No Ads Yet News feed feature launches Friday

Select Facebook mobile users tomorrow will see the first autoplay videos in their news feeds, the digital giant has revealed. Advertisers cannot employ the feature for the time being, but…

September 12, 2013, 5:05 PM EDT

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