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Topic: Facebook mobile ads

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Now You Can Get In on the Facebook Ad Network That Made Millions for the Kardashian Game Rolls out to all

Facebook is taking the wraps off its mobile ad network after saying the early results helped lead to big gains for apps like Shazam and game makers like Glu Mobile,…

October 7, 2014, 11:01 AM EDT

Facebook's Events Ads Take Aim at Mobile and Local Sales Invitation-styled units come to the News Feed

Facebook is rolling out a news feed ad unit for events marketers in the coming weeks. The move is the Menlo Park, Calif.-based company's latest attempt at bringing in as many…

August 28, 2014, 5:31 PM EDT

Facebook's Hacker Culture Heads to Cannes Plans to develop campaigns, not just talk

Facebook plans to hack the ad industry at Cannes. Instead of building software, it’s building marketing campaigns with brands. Mark D’Arcy, chief creative officer of Facebook Creative Shop, is taking more…

June 10, 2014, 6:01 PM EDT

PayPal's David Marcus Will Lead Mobile Messaging at Facebook Social giant's messaging app claims 200 million monthly users

PayPal president David Marcus has left to steer mobile messaging at Facebook. Facebook claims that its standalone messaging app, called Messenger, is now used by more than 200 million people monthly.…

June 9, 2014, 6:28 PM EDT

Twitter Video Ads Now Play With One Click Quietly rolls out new format

Twitter’s one-click video is now open to advertisers and brands, Adweek has discovered. Twitter confirmed that the more desirable video format has been expanded beyond Amplify media partners who started…

May 5, 2014, 4:42 PM EDT

Twitter's MoPub Welcomes Facebook's Mobile Ads Into Its Platform All networks plug in

Facebook’s mobile ad network seems like a clear threat to Twitter and its MoPub ambitions, but the relationship is complicated. In fact, MoPub has welcomed the Facebook Audience Network into…

May 1, 2014, 12:24 PM EDT

Mark Zuckerberg Gets Reflective as He Nears 30 Espouses motto of 'ship love' at the f8 conference

Facebook has a new unofficial motto: Ship Love. The old motto everyone knows is Move Fast and Break Things, but at today’s f8 developers conference a kindler, gentler Mark Zuckerberg…

April 30, 2014, 7:51 PM EDT

What Advertisers Need to Know About Facebook's Mobile Ad Network Explanation from a product team member

The ad world got its first look at Facebook’s plans for mobile domination with an ad network that will serve sponsored posts outside the social network and into a whole…

April 30, 2014, 5:38 PM EDT

Facebook's Ad Network Promises to Make App Partners Rich $9 billion market

The message from Facebook’s f8 developers conference: If we can change, our app partners can change—and everyone can cash in. Mark Zuckerberg and his team showed off the highly anticipated…

April 30, 2014, 3:50 PM EDT

Facebook Tops 1 Billion Mobile Users Earnings surge, new CFO named

Facebook crossed the billion mobile user mark last quarter, the company announced in today’s earnings report. The company also announced a big transition in leadership as CFO David Ebersman plans…

April 23, 2014, 5:00 PM EDT

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