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Topic: Facebook mobile

Facebook Is Now Offering Automatic Captions for Brands Silently Playing Videos

Each second of attention has a huge impact on brand recall

Closed captioning will now be brought to you by Facebook. Starting today, the Menlo Park-based company will begin offering two lines of automated captions in branded videos for free. The addition…

Facebook Unveils Tools to Help Businesses Keep Up With Customers' Comments

2.5 billion a month and counting

Facebook unveiled new features for Pages today that could help businesses better handle the flood of customer communication coming from mobile devices. The Menlo Park-based company announced that its total active…

Facebook's Mobile Ad Business Probably Just Got Even Bigger

Plugs in new high-performing promos to its network

Facebook made roughly $2.9 billion on mobile ads last quarter, and today it revealed moves that could increase that number materially. The Menlo Park, Calif.-based tech giant added four products…

65% of Facebook's Video Views Are Now on Mobile Devices

New stats underscore the network's threat to YouTube

Sixty-five percent of global Facebook video views occur on mobile devices, according to the social media giant, which revealed a handful of stats today. "Consumers use their mobile devices to view…

Facebook's Hacker Culture Heads to Cannes

Plans to develop campaigns, not just talk

Facebook plans to hack the ad industry at Cannes. Instead of building software, it’s building marketing campaigns with brands. Mark D’Arcy, chief creative officer of Facebook Creative Shop, is taking more…

Mark Zuckerberg Gets Reflective as He Nears 30

Espouses motto of 'ship love' at the f8 conference

Facebook has a new unofficial motto: Ship Love. The old motto everyone knows is Move Fast and Break Things, but at today’s f8 developers conference a kindler, gentler Mark Zuckerberg…

What Advertisers Need to Know About Facebook's Mobile Ad Network

Explanation from a product team member

The ad world got its first look at Facebook’s plans for mobile domination with an ad network that will serve sponsored posts outside the social network and into a whole…

Facebook's Ad Network Promises to Make App Partners Rich

$9 billion market

The message from Facebook’s f8 developers conference: If we can change, our app partners can change—and everyone can cash in. Mark Zuckerberg and his team showed off the highly anticipated…

Facebook Tops 1 Billion Mobile Users

Earnings surge, new CFO named

Facebook crossed the billion mobile user mark last quarter, the company announced in today’s earnings report. The company also announced a big transition in leadership as CFO David Ebersman plans…

WhatsApp and 7 Other Startups That Hated Advertising, Like Facebook

Founder shows familiar disdain

The advertising world is used to tech startups that resist its charms, and WhatsApp’s founders are just the latest in a long line of techies who seem to have nothing…

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