Topic: Facebook Hot Topics

These Social Data Visualizations Show Olympics Wins and Badlands Beauty

Facebook and Instagram triumphs in August

August on Facebook was all about the Olympics, and the personal brands of Usain Bolt and Michael Phelps benefited greatly. The social network said the Summer Games in Rio generated…

231 Million People Talked About Pokemon Go on Facebook in July

Spurred 1.1 billion interactions

When Pokemon Go became a viral sensation last month, people turned to Facebook and Instagram to talk about it. In the newest installment of Adweek's ongoing monthly series that tracks the…

If Facebook Chatter Is Any Indication, This Will Be the Next Big Beauty Trend

Plus, what men and foodies can't stop talking about

For the past couple months, Adweek has worked with Facebook to look at chatter about topics that are on the cusp of blowing up on the social network, giving marketers…

Why Facebook Marketers Should Consider Targeting Science Brainiacs

Modern physics trends upward

With the help of Facebook IQ on Tuesday, we took a look at which topics on Facebook and Instagram were unusually buzzy in April—the ninth installment in a series from…

These Data Visualizations Show How Facebook and Instagram Users Reacted to Prince's Unexpected Death

A purple presence

The world has mourned Prince Rogers Nelson since the musical genius' shocking death on April 21. The tributes have been ongoing for the artist, even as the investigation around his demise…

Facebook and Instagram Chatter Suggests Middle-Aged Men Are Getting Back Into Arcade Games

Reliving their Pac-Man days?

Understanding social chatter—particularly on Facebook with its roughly 1 billion daily users and Instagram, which Gen Y loves—is becoming increasingly important for marketers. Produced by Facebook IQ, the Hot Topics data…

Why Facebook Could Be Bernie Sanders' Secret Weapon in Battling Hillary Clinton

His social buzz skyrocketed last month

February was—as GOP front-runner Donald Trump would say—absolutely yuuuge for presidential politics thanks to several state primaries and caucuses. With that in mind, Trump had a big month on Facebook, but…

Celebrity Deaths Create Different Kinds of Buzz on Facebook and Instagram

David Bowie's passing a case in point

January was an unusually sad month in celebrity news, with many beloved entertainers passing away. And while their deaths were often the talk of social media, the amount of buzz…

7 Consumer Brands That Generated Big Buzz on Facebook Last Month

Check out December's hottest topics on the platform

Each month, Facebook provides Adweek exclusive data about the hottest topics being discussed by U.S. users of the massive social network.   As part of this Hot Topics series, Facebook's IQ…

These Were November's Buzziest Topics on Facebook

Paris attacks, holidays dominated conversation

When Facebook rolled out safety features during the recent Paris attacks, folks fired off a slew of comments about the news on the platform, showing that the Menlo Park, Calif.-based…