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Topic: Eyewear

Eyewear Maker Packages Annual Report as Fun Infographic A different look from Warby Parker

Hey, want to read an eyewear store's annual report? Actually, yes, you do. Warby Parker, an e-commerce hub for hipster glasses and tortoise-shell frames, has released its 2011 annual report…

January 26, 2012, 3:49 PM EST

Life Is Beautiful and Sunny in Lovely Persol Sunglasses Spot Mr. Persol lives 'la dolce vita'

"A Year of Sun With Mr. Persol," the lovingly animated U.K. spot below for Persol sunglasses, shows us a year in the life of the enviable Mr. Persol. He travels…

January 18, 2012, 12:36 PM EST

Gordon Ramsay Unimpressed by Naked Man in Specsavers Ad Sometimes a sauna isn't just a sauna

Here's the latest commercial from cheeky British eyewear brand Specsavers. In it, a blind-as-a-bat man enjoys a nice relaxing time in the hotel sauna—before everything suddenly goes to pot. Gordon…

October 17, 2011, 1:09 PM EDT

Sears Optical still prefers you blind as a bat

Ad agency Sponge in Chicago is out with some new Sears Optical spots. Earlier ads, like the very amusing "Raccoon," trended a little dark. Now, they're going for more lighthearted…

January 13, 2011, 8:46 AM EST

See dead people with Canadian optometrist

This Canadian campaign from Red Urban in Toronto for Richmond Optometry emphasizes how important good eyesight is by showing the potentially catastrophic results of mistaking one thing for another. Clearly,…

November 10, 2010, 9:39 AM EST

Specsavers plumbs depths in 'Das Boot' ad

We're on a roll with the crazy animals. Last week we had the big amorous gorilla, the pat-a-cake-playing walrus and the singing octopus. And this week already we've seen…

July 19, 2010, 4:19 PM EDT

A nipple-biting crow flies in for Tom Ford ad

One word that instantly springs to mind when I think of Tom Ford's advertising: unrepentant. What does the company sell, anyway? Clothes? Eyewear? Perfume? Nipples? There's one of those…

July 1, 2010, 8:03 AM EDT

Specsavers feels England's World Cup pain

Specsavers, the U.K. eyewear chain with the famously amusing ads, has whipped up a great World Cup-themed ad in the wake of England's embarrassing loss to Germany on Sunday.…

June 29, 2010, 3:26 PM EDT

Get a bigger apartment with new eyeglasses

The finely textured spot from U.K. eyewear retailer Brilleland (with great details and set design!) via ad shop Kitchen is slow-paced and deceptively simple, as it delivers a comic…

May 14, 2010, 9:02 AM EDT

Drama queens impressed by 1-800-Contacts

In this quirky kickoff spot for 1-800 Contacts' new "Overly Dramatic Dramatization" campaign, the male actor puts so many A's in "brand," he sounds like he's half goat. But…

April 5, 2010, 9:40 AM EDT