Exchanges | Adweek Exchanges | Adweek

Topic: Exchanges

Buyers Blind When It Comes to How Exchanges Actually Work Casale Media VP on how the lack of transparency is holding back programmatic buying

Data is power, or rather is empowering to any business. When one thinks about data with regards to digital advertising, most likely what first comes to mind is targeting data,…

March 19, 2013, 12:09 PM EDT