Topic: Esurance
Type
Starcom Joins Esurance Media Roster
Havas retains direct-response duties
Esurance has split its media planning and buying responsibilities between Starcom and incumbent Havas Media, following a review. Starcom, a Publicis Groupe agency, will join the brand's roster in the lead…
Fast Chat: Deutsch L.A.'s 'The Inventionist'
Chief digital officer Winston Binch discusses agency's new digital unit
Yesterday, Deutsch L.A. announced “The Inventionist,” a new offering focused on conceiving and developing digital products at an affordable cost, for clients ranging from big brands to tech startups. Today,…
Advertisement
