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Topic: Esurance

Why Esurance Quickly Took Down This Billboard, Even Though It Looks Fine From a distance, there was a problem

Esurance learned a fun lesson this week: Always take a few hundred steps back and see how your billboard looks from a distance. The Chicago board above, which carries the seemingly…

September 4, 2014, 3:04 PM EDT

Esurance Hands Out That $1.5 Million, Releases Mind-Boggling Stats From Twitter Stunt 200K entries in first minute

Despite not actually airing a commercial during the Super Bowl on Sunday, Esurance had an extraordinarily successful night, thanks to its #EsuranceSave30 sweepstakes on Twitter. The company snagged the first ad…

February 6, 2014, 4:01 PM EST

Spam Accounts Swarm In as Esurance Giveaway Sparks 3 Million Tweets Thousands retweet, follow bogus profiles

Esurance definitely pulled off a last-second marketing coup at the close of last night's Super Bowl, but now spammers are seizing the moment as well. More than 100 fake Esurance accounts…

February 3, 2014, 4:46 PM EST

Esurance Buys First Ad After Super Bowl, Will Give the $1.5 Million in Savings to a Viewer John Krasinski's first on-camera spot

Esurance is doing a fun little stunt tonight that should get some attention. The online insurance company has bought the first commercial slot after the the final whistle of the Super…

February 2, 2014, 4:36 PM EST

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