Espn | Adweek Espn | Adweek
Advertisement

Topic: Espn

Lars Ulrich Has the Best Line in the Outtakes From Metallica's SportsCenter Ad Getting by in a post-Mariano world

Wieden + Kennedy's latest SportsCenter spot, featuring Metallica, has gotten lots of attention, and almost 800,000 YouTube views, since its debut a week ago. The veteran band visits ESPN HQ and…

July 22, 2014, 8:59 AM EDT

Sean Astin Is Back (Again) as Rudy in ESPN's Excellent College Playoff Promo He also had a cameo in this year's Super Bowl

A college championship that's both national and rational has long been the dream of American football fans. In fact, Rudy dreamed up the solution 40 years ago, according to this…

July 16, 2014, 5:02 PM EDT

This ESPN Ad Will Get You Even More Pumped Up for Today's USA-Belgium Match Bruised and bloodied, not beaten

You may have heard there's a little soccer match being played today. In honor of that game—USA versus Belgium, for those who have somehow avoided World Cup news (to which…

July 1, 2014, 12:51 PM EDT

ESPN Celebrates the Weird, Wonderful Time Warp That Happens During the World Cup Day or night, you're on Brazil time

We're only 16 days away from the start of the World Cup. And ESPN—which will present all 64 matches of the quadrennial tournament across the ESPN, ESPN2 and ABC networks—released…

May 27, 2014, 3:52 PM EDT

The World Cup Is All Anyone Wants to Talk About in ESPN's New Ad W+K starts the conversation

If World Cup fever is getting to you, well, you're not alone. This new 30-second spot from Wieden + Kennedy in New York, shot mostly in New York, shows American soccer…

May 2, 2014, 12:52 PM EDT

ESPN Celebrates Brazil's Legacy and Love of Soccer in First World Cup Promo This party's been 64 years in the making

It's 2014, which means the World Cup is back—and back in Brazil for the first time since 1950. To get fans excited (as if they needed help), ESPN has released…

January 10, 2014, 9:20 AM EST

AOL Taps ESPN for Sports Video Content Broadcaster's news, highlights and SportsCenter clips to run on AOL sites

SportsCenter is coming to AOL—in a way. AOL inked a deal with ESPN that allows the online portal to distribute the sports broadcaster's highlights and other video content—including SportsCenter clips—on its network…

October 9, 2013, 12:34 PM EDT

SportsCenter Ad Discovers Secret to Rafael Nadal's Success With the Ladies It's sweeter than you think

Fresh from his U.S. Open triumph, Rafael Nadal comes on like the candy man in ESPN's latest tongue-in-cheek SportsCenter spot from Wieden + Kennedy in New York. Network personalities John…

September 12, 2013, 10:39 AM EDT

Nielsen and FreeWheel Expand Online Campaign Ratings Partnership Aimed to spark OCR usage for video buyers

Nielsen has expanded its relationship with FreeWheel, as the video platform will aim to streamline the usage of Nielsen's Online Campaign Ratings (OCR) for their joint clients. In a best-case scenario for…

August 8, 2013, 12:00 AM EDT

ESPN Picks Its 10 Favorite SportsCenter Commercials Jason Sudeikis to host tribute to top 50

ESPN's "This Is SportsCenter" is among the handful of classic sports ad campaigns of all time. Launched in 1995 by Wieden + Kennedy in New York, the campaign—originally inspired by…

July 30, 2013, 3:02 PM EDT

Advertisement