Topic: Energy

Little French Maids Will Clean Your Tank, Says Gasoline Ad Pure class from McCann Bucharest

In Romania, gasoline brand Rompetrol keeps your engine clean like a horde of miniature, synchronized robot women wiggling and thrusting in skimpy French maid outfits. Because horny ad dudes in…

November 6, 2012, 11:49 AM EST

Leo Burnett Gives Old Recycled Fridges a Second Life Art pieces for Illinois power company

Here's a fun, pointed twist on refrigerator art. To promote Illinois power company ComEd's recycling program—which gives you cash for your old energy-guzzling icebox, and picks it up as well—Leo…

July 16, 2012, 3:30 PM EDT

Solar Power: It's Not Just for Hippie Freaks Anymore Sunrun ads poke fun at clichés about green-energy users

This fun campaign from solar-power company Sunrun and ad agency Heat should make conventional utility companies green with envy. The writing's excellent—far better than my silly lead sentence—in three well-acted…

May 10, 2012, 11:04 AM EDT

Kids Doubt Climate Change in Bogusky's Latest Green Spot A response to Heartland Institute's school plans

Last fall, former Crispin Porter + Bogusky star Alex Bogusky oversaw "Denial Hits the Fan," a campaign for Al Gore's Climate Reality Project in which denial looked a lot like…

February 28, 2012, 9:45 AM EST

BP Accidentally Includes Anti-BP Protesters in Latest Ad Feel-good spot goes awry

BP's public relations problems continue into 2012, as one of its "Look guys, we're helping!" ads features an accidental cameo by a group of anti-BP protesters, who are reminding Gulf…

January 3, 2012, 6:54 AM EST

British Ad Completely Filled With Farting Lightbulbs Spot hawks bulbs with 'no nasty emissions'

I know I often rag on commercials for going too long, but this British spot for Megaman low-energy lightbulbs proves there's no way a farting lightbulb gag can overstay its…

September 2, 2011, 11:23 AM EDT

Solar-powered print ad pushes green energy

Here's a cool example of "Show, don't tell" advertising—a print ad that promotes green energy by being solar-powered itself. In the magazine, it's just a black-and-white sketch. But held up…

March 2, 2011, 11:30 AM EST

PSA: Don't be ridiculous, turn off the lights!

Using an entire box of disposable razors when shaving, discarding each one after a single stroke. Wrapping a small sandwich in yards of tin foil. Keeping every tap in the…

October 15, 2010, 12:43 PM EDT

Unseen hands take care of invisible product

The visuals in this Piedmont Natural Gas ad by Luquire George Andrews are confusing me. The copy reads: "When your product is invisible, the people behind it are even more…

October 11, 2010, 7:56 AM EDT

J.R. Ewing ditches oil in ads for solar power

Larry Hagman, an old dude best known for playing the Texas oil baron J.R. Ewing on Dallas, is now hawking panels for SolarWorld. It's a good fit for the…

August 27, 2010, 10:00 AM EDT