Topic: Energizer

Jim Gaffigan on the Best Ad Campaign He Ever Shot—and Nobody Saw

Comedian talks Facebook Live and Stranger Things

Specs Age 50 Claim to fame Star and co-creator of The Jim Gaffigan Show on TV Land (Sundays, 10 p.m.); currently appearing in the Fully Dressed Tour Base New York Twitter @JimGaffigan Adweek: What's the…

After 25 Years With TBWA, Energizer Moves to Camp + King

Iconic bunny will feature in ads this fall

One of advertising's most famous rabbits has a new agency home. After 25 years with TBWA\Chiat\Day, Energizer and its iconic bunny are moving to Camp + King. The San Francisco-based shop, aligned…

Energizer Is Parting Ways With the Agency That Made Its Bunny Famous

After 25 years, TBWA\Chiat\Day declines to defend account

The iconic Energizer Bunny may continue to appear in campaigns for the battery brand, but the agency that popularized the iconic mascot won't be the ones creating those ads. Today TBWA\Chiat\Day,…

Why Mentoring Is More Important Today Than Ever for the Well-Being of Agencies

Young professionals get chance to learn and grow

Three years ago, Emely Perez, then a senior at the New York City College of Technology, knew little about agency life and didn't necessarily plan to go into advertising as…

JWT's Peter Sherman Rises to Head of North America

Agency names Claire Capeci to manage N.Y.

Peter Sherman has made a big impression in just four months as CEO of JWT's New York office—so much so that he has now been promoted. Sherman assumes the role of…

JWT’s Global CEO-in-Waiting Has a Big Task Ahead of Him

Lucky for Gustavo Martinez, he has a year to get it right

Gustavo Martinez will have nearly a year to establish himself at JWT as global president before he succeeds Bob Jeffrey as CEO in 2015. Given the scale of the top…

Grey N.Y. Cuts 4% of staff

Laying off 45-60 people

Grey New York is cutting 45-60 people, or about 4 percent of its staff of 1,100, with the layoffs taking effect in January. While the WPP agency has been on a…

JWT Joins Google's Creative Roster

New York office wins Enterprise assignment after a pitch

Add JWT to the list of creative agencies that work for Google. The New York office of the WPP Group shop has landed a creative assignment from Google's Enterprise division after…

Energizer Personal-Care Brands Move From Grey to JWT

Conflict after Grey's Gillette win

Grey confirmed the shift of Energizer brands to WPP corporate sibling JWT, following the conflict created by Grey’s win of Procter & Gamble’s Gillette creative account in April. Energizer manufactures shaving…

Energizer Points Finger at P&G Promotions for Hurting Shaving Market

Sales of razors declining

Energizer, which owns the Schick shaving brand, blamed promotions by competitor Procter & Gamble for declining performance in the shaving category, The Wall Street Journal reported. Ward Klein, CEO of Energizer…