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Topic: Ellen DeGeneres

Beverly Hills Hotel Boycott Gathers Steam Such extreme brand damage will be difficult to repair

The International Women's Media Foundation (IWMF) has joined a growing boycott of the Beverly Hills Hotel, pulling its Courage in Journalism Awards ceremony from the venue. The owner of the iconic…

May 6, 2014, 7:29 PM EDT

Here Are the Top 10 Brands Using Instagram Video UFC, NBC seem gung-ho with the format

This week's VideoWatch/Shareablee chart—the third in a young-but-ongoing series—illustrates an intriguing development about how some brands are now dedicating meaningful resources to Instagram's videos. The Ultimate Fighting Championship (UFC) and NBC's…

April 25, 2014, 4:27 PM EDT

The Oscars Selfie Has Now Been Immortalized as a Painting in Twitter HQ And they want Ellen to come admire it

If it's starting to feel like you'll never be able to escape that Oscars selfie, just imagine working at Twitter headquarters, where it's now an official piece of office art. Twitter…

April 11, 2014, 11:39 AM EDT

How Samsung and David Ortiz Roped the President Into a Promotional Selfie Obama photo was a planned social stunt

Has Samsung gone selfie crazy? The smartphone maker behind the Oscar selfie tweeted 'round the world has now brought President Barack Obama unwittingly into its marketing act. Unbeknownst to the leader of…

April 2, 2014, 2:41 PM EDT

Pharrell Williams Joins NBC’s The Voice Musical multi-threat replaces Cee Lo Green in Cycle 7

Grammy-winning singer-songwriter Pharrell Williams is bringing his talents to NBC’s The Voice. The 40-year-old Neptunes linchpin and recent Daft Punk collaborator (“Get Lucky”) will join the popular musical competition series before the…

March 31, 2014, 5:01 PM EDT

Samsung Tells the Story Behind the Selfie That Ate Hollywood (and Twitter) It pays to be nimble

Samsung marketing chief Todd Pendleton attributes much of the brand’s marketing success to moving quickly and seizing opportunities on the fly. That’s not to say that the company doesn’t plan its…

March 18, 2014, 7:12 PM EDT

10 YouTube Videos Everyone Is Watching Game of Thrones' Maisie Williams, Snakes, Miley Cyrus included

With the exploding popularity of selfies (see: Ellen Degeneres at the Oscars), it's little wonder Teens React to Super Selfie was a top viral video last week. And it didn't…

March 5, 2014, 11:13 AM EST

Bumpy Start for Oscars Live Streaming Initiative Demand for ABC feed maxes out servers

ABC’s first pass at live-streaming the Academy Awards didn’t exactly go off without a hitch last night, as user demand knocked the service out of commission. The live video feed streaming…

March 3, 2014, 12:21 PM EST

6 Ways Twitter Stole the Oscars Record retweets for Ellen selfie with stars

Twitter stole the Oscars last night, reaching new milestones and just dominating the conversation. It’s not a stretch to say Twitter outshined the actual show. Ellen Degeneres’ selfie with the…

March 3, 2014, 11:26 AM EST

The Voice Soars With Unilever Sponsorship NBC in the ‘Clear’ with shampoo brand deal

CeeLo Green may be flaking on The Voice, but a new sponsorship deal ensures that fans of NBC’s musical competition series won’t be left scratching their heads. As it prepares to…

February 24, 2014, 12:51 PM EST

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