El Al Israel Airlines USA | Adweek
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Topic: El Al Israel Airlines USA

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El Al Picks New U.S. Agency, Debuts 'Vacations' Campaign Soubriet Byrne & Associates lands another travel brand

EL AL recently selected its new lead agency in the U.S., Soubriet Byrne & Associates (SBA), which beat out four other unnamed contenders, per the brand. Excluding business-to-business and Internet, the…

May 13, 2013, 7:55 PM EDT

Israelis Sneak Into First Class El Al's spoofy Facebook videos feature passengers looking for bogus upgrades

El Al Israel Airlines is running a parody-heavy Facebook campaign centering on a video where characters attempt to pull stunts to get free seat upgrades. Played by unpaid, up-and-coming comedians,…

November 28, 2012, 4:58 PM EST

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