El Al | Adweek

Topic: El Al

Israelis Sneak Into First Class El Al's spoofy Facebook videos feature passengers looking for bogus upgrades

El Al Israel Airlines is running a parody-heavy Facebook campaign centering on a video where characters attempt to pull stunts to get free seat upgrades. Played by unpaid, up-and-coming comedians,…

November 28, 2012, 4:58 PM EST