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Topic: Ebay

Ebay Marketing Arm Unites Companies, Rebrands Aspires to compete with top digital agencies

Look out Digitas and Rosetta, here comes eBay Enterprise Marketing Solutions, a rollup of nine marketing companies under eBay Enterprise that seeks to compete with bigger, more established agency players…

July 18, 2013, 9:00 AM EDT

EBay Launches 'Shoppable Windows' Virtual stores rolling out in New York

EBay is launching virtual stores called "shoppable windows" in New York,  Reuters reported. The nine-by-two-foot screens will be seen in visible shopping areas like Soho. The stores will sell 30 items…

June 5, 2013, 12:23 PM EDT

Internet Sales Tax Bill Heads for the House Bill not a slam dunk, as House is expected to simplify it

Tax-free online shopping may soon become a thing of the past. A bill allowing states to collect sales taxes on the Internet passed the Senate Monday evening 67 to 27.…

May 7, 2013, 11:56 AM EDT

EBay Plans to Share Its Users' Data With Brands Faces perception issues

EBay will soon start letting brands build out audience segments using its wealth of shopping data so they can target ads to consumers on non-eBay sites, following a similar move by…

May 5, 2013, 11:09 PM EDT

EBay Opens Up Its Data for Ad Targeting Follows lead of Amazon, Google and Facebook

Retailers possess a crazy amount of really valuable data for advertisers—e.g., what products someone has bought or have browsed through and may one day buy, potentially sooner if they’re shown…

April 8, 2013, 3:45 PM EDT

Shoppers Prefer Easy Returns Over Quick Shipping Instant gratification isn’t everything

In the ongoing battle for customers, more and more merchants (Nordstrom, eBay and Walmart among them) have been dangling the carrot of same-day delivery. It’s an enticing idea—and one that…

March 25, 2013, 10:02 PM EDT

Weisman Takes Top North American Role at Digitas [Updated] New regional CEO replaces Kinsella

Digitas shuffled its domestic leadership on Tuesday, promoting Tony Weisman to North American CEO of the Publicis Groupe shop. Weisman replaces Colin Kinsella, who joined the company from sister shop Razorfish…

March 19, 2013, 10:56 AM EDT

Pinfluencer Adds Image Recognition Tech to Pinterest Analytics Platform Firm eventually plans to add SKU-level matching

Pinterest attribution can be complicated for marketers. The main issue is that someone could pin a product image from one page on a brand’s site, but that page could feature…

January 29, 2013, 5:01 AM EST

Top 10 Commercials of the Week: Nov. 16-23 In our holiday special, brands from Macy's to Coca-Cola find new ways to get in the spirit of the season

This week, Adweek takes a look at the 2012 holiday spots unwrapped by some major brands. From Macy's new take on the beloved classic A Miracle on 34th Street to…

November 23, 2012, 8:20 AM EST

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