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Topic: Dove

Dove's Latest Film Aims to Change Teen Girls' Attitudes About Their Physical Appearance

Brand launches partnership with Pinterest

Everyone knows what it's like to feel self-conscious about their appearance, especially teen girls going through puberty. But the circular narrative in Dove's latest film, which features a series of…

10 Dream Jobs for Creatives and How the People Who Have Them Got Them

From working Snickers at BBDO to Dove with Ogilvy

A career in advertising can be a notorious slog, especially at the beginning. Working grueling hours on dog's-breakfast accounts, watching 99 percent of your ideas—often the best ones—die on the vine,…

The Year's 32 Best Media Plans, From Always and Nike to Oreo and Taco Bell

See why these brands made the cut

The best creative work loses all its power if it isn’t seen or experienced in the right setting or context. That’s why we at Adweek honor the media plan, arguably…

These Are the Top 6 Trends Shaping Video Content Today

Brands should take a cue from Nike, Target and Dove

Recognizing there is life after the :30, brands earlier this year began experimenting with different video lengths to showcase their products and connect with consumers. Now, in short order, the…

These Empowering Ads Were Named the Best of #Femvertising

Dove, Always, Ram Trucks receive new award

Brands using advertising as a way to challenge gender norms and empower women may not be new, but an award celebrating that work is. SheKnows Media, a women's lifestyle digital…

Real Guys React to Learning They'll Be Dads in Dove's Charming Ode to Father's Day

'Strength means showing you care'

And now, for something completely different from Dove: A Father's Day ad. Via footage culled from across the Internet, Dove's Men+Care division treats us to to the spontaneous, real-life reactions of…

YouTube Crowns Its Ad of the Decade

Kobe and Messi's Turkish Airlines spot outruns Little Vader

Celebrities taking selfies is a hallmark of the modern entertainment age. And in the end, even "The Force" is powerless to stop it. Turkish Airlines' "Kobe vs. Messi: The Selfie Shootout"…

Triptent Wants to Be a One-Stop Content Marketing Shop for Brands

Fashion and beauty players get on board

Specs Who (L. to r.) CEO Joe Masi; executive producer Alana Hearn; partner, managing director Colleen Kelly; ecd John Paul Tran What Content marketing agency Where New York Triptent knows a thing or…

3 Women Who Are Blind Say What Beauty Means to Them in Dove's Latest Ad

How you feel, not what you see

Dove has released another ad beauty, this time in Sweden and from the perspective of three women who are blind. From their perspective, beauty is a feeling brought on by…

Men Face a Gut-Wrenching Choice of Their Own in This Parody of Dove's Doors Ad

Looking inward, or at least downward

Men, if you saw a door marked "Big Dick" and a door marked "Average Dick," which would you walk through? Two weeks ago, Dove released a new video in its long-running…

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