Topic: Doritos

How Vine's Hunky Goofball Logan Paul Plans to Become a Mainstream Superstar

Brands are smitten. Will Hollywood be, too?

With his sandy blond hair, bright blue eyes and shredded physique, Logan Paul could have stepped from Greek lore. The 20-year-old social media megastar who's poised to become a millionaire…

Doritos Announces the Finalists for the Last Installment of 'Crash the Super Bowl'

Which of these 3 spots will air during the Big Game?

Doritos has revealed the finalists for its annual Crash the Super Bowl contest, naming three contenders for the coveted 30-second spot in this year's Big Game. The three humorous ads—chosen from among…

Doritos Is About to Try a 12-Hour-Long Periscope, and It Should Be Quite Smashing

Flavors collide in social stunt

Doritos on Thursday will introduce Canada to Doritos Collisions, featuring two types of chips in the same bag—at first, habanero and guacamole. To celebrate, BBDO Toronto has planned a mammoth,…

Target Troll Strikes Again, Posing as Doritos to Taunt Haters of Its LGBT Rainbow Chips

Mike Melgaard takes on 'far more offensive' group

If you thought Target's haters were bad following the retailer's move to gender-neutral labeling, have a look at all the anti-gay critics swarming Doritos' Facebook page this week after the…

Doritos Has Launched Limited-Time Rainbow Chips in Support of the LGBT Community

All proceeds go to the It Gets Better Project

Now it's not just Skittles that wants you to taste the rainbow.   Today, Doritos launched its product celebrating LGBT pride: Doritos Rainbows, created in partnership with the It Gets Better…

Doritos Is Ending Its 'Crash the Super Bowl' Contest, but Not Before One Last Hurrah

Winner of 10th and final edition will work with Zack Snyder

Over the last 10 years, Doritos' "Crash the Super Bowl" contest became a staple of Super Bowl advertising, offering anyone with an idea and a camera a chance at the…

Doritos and 8 Other Brands That Took Digital Bites Out of #Sharknado3 Buzz

Nascar got lucky, product placement killed

Doritos may have been the most dedicated marketer for Syfy's Sharknado 3 last night, pushing its brand via mobile-video ads before the telecast as well as with Twitter promos and…

Why Celebrities Want to Be in PepsiCo's Ads

A 'symbiotic relationship' with stars like Beckham, Beyoncé and Jordan

Exactly 50 years ago yesterday, the Frito-Lay snack brand (maker of Fritos, Cheetos and Ruffles) merged with Pepsi-Cola (the famous soda) to form PepsiCo. The merger was big news in 1965, but few predicted the corporate…

How This Mad Men Co-Producer Made Don Draper's Work Believable

Meet the man behind the show’s ad campaigns

Josh Weltman, a co-producer of Mad Men, created most of the ad campaigns seen on the show. Beginning as an art director in the '80s, Weltman went on to be…

Lots of Super Bowl Ads Had Puppies or Dads. Only Doritos Did One With Puppy Dads

There was just one small problem

If you watched this year's Super Bowl ads, you noticed two prevailing themes: cute puppies and awesome dads. Capitalizing on this trend, Doritos decided to combine the concepts in an…