Topic: Domestic Violence

These New Outdoor Ads in L.A. Capture the Insidious Nature of Domestic Violence

Grim campaign from Quigley-Simpson

Here's a jarring disconnect—hearts and flowers, boxes of chocolates and hand-written love notes mixed with threats and violence. A new outdoor campaign from the Los Angeles Police Department and mayor Eric…

The Woman in This PSA Is Free but Still Trapped in a Prison and Can't Just Leave

A situation more common than you know

Lori, an abused wife and mom in Michigan, spent two years squirreling away money—hiding bills in a tampon box—until she had the means to escape her violent partner.  Her story is…

NFL and No More Are Running Another Subtle Super Bowl Spot on Domestic Violence

Text messages tell the whole story

No More is returning to the Super Bowl with a public awareness spot that uses a text message exchange between two friends to alert viewers to the signs of domestic…

Ad of the Day: This Magazine Cleverly Hid a Dark Message in a Tour of a Luxury Home

Trouble in paradise

Home magazine is one of New Zealand's premier architecture, design and interiors titles, publishing, in its own words, "lavish spreads of inspiring homes, as well as the latest restaurants, art,…

Why Celebrities Want You to Join Them in Painting One Fingernail Purple

PSA puts the nail in domestic violence

Safe Horizon, a New York-based organization that supports domestic violence victims, launched a new, celebrity-filled PSA on Sunday. The promo is part of its "Put the nail in It" campaign…

Cold Drinks Give the Women on These Bar Coasters Sudden Cuts and Bruises

Japanese fight alcohol-fueled violence

A new Japanese campaign aims to combat domestic violence in the country with inventive coasters that hope to tame excessive drinking, which can contribute to the problem. Yaocho, a bar chain,…

Nice Guys on Tinder Turn Nasty in This PSA Campaign About Domestic Violence

Photo albums as brutal banner ads

We've seen a few different Tinder hacks from marketers, but here's an interesting one that gets at the heart of the dark side of relationships. An organization called Women in Distress…

Young Boys Are Told to Slap a Girl in This Remarkable PSA About Domestic Violence

33 million views in 3 days

"What happens when you put a girl in front of a boy and ask him to slap her?" Domestic abuse is a longtime problem in Italy. A 2012 United Nations report…

Outtakes From the 'No More' Campaign Are More Powerful Than the Original PSAs

Y&R's 'Speechless' series

Sometimes, it's the unexpected things that happen on a commercial set that send the most powerful message of all. Case in point: the Joyful Heart Foundation's "No More" campaign against domestic…

NFL Players Say 'No More' to Domestic Violence and Sexual Assault in Powerful PSAs

Addressing the league's crisis

Nearly two dozen current and former National Football League stars appear in powerful new PSAs condemning domestic violence and sexual abuse. They look straight into the camera as they say "No…