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Topic: Dom Pérignon

Inside Instagram’s Secret Barter Economy

Influencers swap photos for helicopter rides and champagne

Instagram is quietly becoming a platform for an underground barter economy where posts are swapped for goods and services from high-end brands hoping to attract millennials and cashed-up consumers. Mercedes-Benz, Maserati…

Moet’s Challenge of Making Champagne More Accessible to the Average American

A perfectly good bottle is not as expensive as most people think

In just a matter of days, Americans will partake of that always festive, sometimes sloppy tradition of popping open a bottle of champagne. Nobody knows how many of us will…

The French Fire the Latest Round in the Champagne Wars

The accident that turned into a multi-billion dollar industry

This is the story of an accident and a fight. The accident created what is today a $5 billion industry—and that kind of money explains the fight. So we’ll take…

David Lynch Designs Labels for Dom Pérignon

Director gives champagne bottles a ghostly glow

David Lynch recently caused a stir with a coffee commercial. Now, he's moving on to stronger stuff, Dom Pérignon, by designed some special, limited-edition labels for the champagne. Lynch spent…

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