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Topic: DNC

Bernie Sanders Runs The New York Times' First Takeover Ad for a Political Candidate

Democrat gets premium digital space

Bernie Sanders is running a desktop takeover ad on The New York Times' website through midnight as the Democratic presidential candidate readies to battle Hillary Clinton in a debate in…

Samsung Looks to Steal iPhone Thunder on Twitter

Brands use Promoted Tweets to hijack buzz

For users, Twitter’s all about the moment. For marketers, Twitter’s increasingly about hijacking the moment from competitors through the social site’s Promoted Tweet ads. That’s why it will be worth…

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