Disney | Adweek
Advertisement

Topic: Disney

The Silicon Kingdom: Disney Invests in Tech Startup Program Launches accelerator with Techstars

Disneyland could be the next Silicon Valley with its new program to jumpstart tech companies. Disney is getting into the accelerator business, sprinkling investments like pixie dust on a select…

February 12, 2014, 1:49 PM EST

Disney Interactive Partners With Google to Distribute Original Short Film Vinylmation-themed 'Blank' debuts on Play

Disney Interactive is launching a new original short film as part of a unique partnership with Google. Starting today through Feb. 23, the 38-minute video, ‘Blank: A Vinylmation Love Story’ will…

February 10, 2014, 9:00 AM EST

OMD Has Been Selected the Global Media Agency of the Year [Updated] Revenue growth of $225 million in 2013

Steady are the hands that guide OMD. It’s a Monday afternoon in early January, and a handful of the media agency’s top executives are gathered at its headquarters near Wall Street to…

February 9, 2014, 9:07 PM EST

Supreme Court Soon to Consider Whether to Take Aereo Case Could decide future of broadcast TV model

The Supreme Court may decide Jan. 10 whether to review broadcasters' beef against Aereo. The court will announce soon thereafter if it will hear the case in 2014. Broadcasters, including TV…

January 2, 2014, 3:03 PM EST

Disney Adds Twitter's Jack Dorsey to Its Board Brings tech perspective to mouse's house

Twitter co-founder Jack Dorsey has been appointed to Disney’s board of directors. The Walt Disney Co. announced the move today, and Dorsey follows the footsteps of Steve Jobs, who sat on…

December 23, 2013, 3:52 PM EST

Disney Music Video From Frozen Aims for Virality Meanwhile, another prank generates 15 million views

Kids TV and movie brands have a tricky relationship with YouTube. And generally, studios are very careful not to release too much content on the Web from current in-release movies. That's why…

December 17, 2013, 12:00 AM EST

Viddiverse Is Designed to Be a YouTube/Vine for Kids Entrepreneur looks to build parent- and brand-safe social network for tweens

"Just one more video and that’s it.” That’s a common empty threat/demand many a modern parent has made, after plying their kids with a diverting iPad or iPhone—only to end up…

November 25, 2013, 9:58 PM EST

Disney Moves $800 Million in Media Business to OMD Staffers from incumbent 4D will follow the business

In a stunning shift, OMD is taking on media responsibilities for Disney's movie business, according to sources. Annual media spending on the account is estimated at $800 million. As a result…

November 20, 2013, 11:21 AM EST

Check Out the Top 10 Brands on Tumblr Disney and Facebook generate lots of buzz

Tumblr has work to do before becoming the next big marketing channel, but that hasn't stopped brands from getting on board with the hip publishing platform. Union Metrics shared a…

October 29, 2013, 9:53 AM EDT

Weather Says Its Mobile Ad Business Is Growing Faster Than Google Exec says banners are tough but mobile branding works

Last week, Adweek wrote about a Dartmouth study on mobile advertising (Top 7 Reasons Why Mobile Ads Don't Work). Curt Hecht, chief global revenue at Weather, came back with a…

October 24, 2013, 12:00 AM EDT

Advertisement