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Topic: Disney

With 60% of Traffic Coming From Mobile, The Knot Redesigns for the Millennial Wedding

More room for brand partners, from Invisalign to insurance

XO Group's The Knot—which reportedly has helped plan 25 million weddings—has reached its own big day. The popular wedding-planing hub relaunched its site late Tuesday night, with the goal of…

Classic Disney Characters Shadow Shoppers in This Delightful Mall Stunt

Family-friendly fun from Disney Parks

What would you do if you were walking through a well-lit shopping mall and your shadow suddenly turned into Donald Duck? It might be enough to strike panic into the…

How 6 Advertisers Are Taking Twitter to the Next Level During the Super Bowl

Custom-made tweets and videos are changing the game

Twitter will look different during this year's Super Bowl, with a new video design and in-game highlights posted live by the NFL. There's also more build-up from brands that now…

These 10 Toy Brands Are Winning Social Media For The Holidays

Lego and Monster High play big on Facebook and Twitter

What holiday toys generate the best social media buzz? To find out, Brand Chorus analyzed the biggest sellers from online retailers Amazon, Toys "R" Us and Target to create a…

These Subtly Animated Posters for Disney's Into the Woods Are Creepily Compelling

Putting GIFs to good use

Animated posters for movies? Sounds annoying. Wait, subtly animated posters? Now you have my attention. Disney's cinema adaptation of the Broadway musical Into the Woods is being teased with a series…

Here's The Avengers 2 Trailer, Recut as a Super Ominous Ad for Pinocchio

There are no strings on meeeeeaaaaRRRGHH

Late at night, when Wes Craven and David Cronenberg sit around trying to scare each other at the Horror Movie Directors' Spooky Mansion of Fear (look it up, it's a…

Top 10 Web Series Videos: Buzzfeed Imagines Disney Dating Disasters

No need to wait for your prince to come

Fairy tale relationships may seem perfect—after all, they're made for the movies. But Buzzfeed believes dating one of Disney's leading men in real life would be far from picture perfect. Without Tinkerbell's…

Kids Are Watching the Weirdest Stuff on TV—and It's Not Always From Kids' Networks

Telenovelas are among the highest-rated deliverers of kids 6-11

The kids market is a place where fierce competition rages between otherwise cuddly characters like Bugs Bunny and Mickey Mouse (yes, both are still around, albeit in newer, hipper incarnations),…

Why Disney and Others Are Wary of Canada's Plan to Unbundle Cable TV Subscriptions

Content creators, cable companies face the prospect of less revenue

U.S. content providers are warily eyeing efforts by Canadian regulators to unbundle Canada’s cable TV industry, a move that could eat into the profits of companies like Disney and Comcast…

About.com Gets Into Native Advertising

Site hopes to engage readers with redesign

After years of being one the most-sought out sites for advice online, About.com is changing its look for the first time in a decade to help it reach the modern…

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