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Topic: Discovery Channel

Discovery Already Chumming the Waters for Shark Week Bait-themed ads tout Aug. 12 premiere

Shark Week doesn't kick off until Aug. 12, but Discovery is trying to frighten you with promos well in advance. Remarkably, it's the 25th anniversary of Shark Week this year.…

July 20, 2012, 2:12 PM EDT

Information Diet: Thomas Sadoski 'The Newsroom' star an avid fan of Discovery's 'Deadliest Catch,' 'MythBusters'

Age 36 Accomplishments Stars as Don Keefer on HBO’s The Newsroom, was nominated for a Tony Award for his performance in Neil LaBute’s reasons to be pretty Base Los Angeles What’s the first…

July 13, 2012, 5:13 AM EDT

The 10 Best Upfront Presentations (So Far) From robots to an attempted seduction by Jennifer Love Hewitt, some nets really know how to party

The upfronts are supposed to be an opportunity for cable and broadcast networks—and now digital content providers—to unveil their slates of new programming before an audience of advertising executives, in…

May 17, 2012, 12:00 AM EDT

Discovery Communications Parties With James Woods, Robots, Oprah at Upfront Cable company unveils a slew of green lights

Discovery tends to play it big for its upfront presentation, and 2012 was no exception. If you had to pick a star of the show, it would probably be Henry Schleiff,…

April 6, 2012, 3:27 PM EDT

Bang Bang Pow Pow: TBS Wins Quarterly Ratings Race 'The Big Bang Theory' is a cable game changer

Mad Men may be the ultimate critical darling and The Walking Dead a relentless devourer of GRPs, but the most transformative show on basic cable is actually a broadcast hand-me-down. According…

March 27, 2012, 10:18 PM EDT

True Crime Appeal Cranks Ad Price Ask Tough news for advertisers as Investigation Discovery climbs rating charts

Like most TV ad sales execs, Sharon O’Sullivan has a sheet of bragging points for her clients, which she whips out during price negotiations to illustrate how well her network,…

March 20, 2012, 12:07 AM EDT

Discovery's Survival Guru Bear Grylls Fired 'Man vs. Wild' host gets the ax, the only thing you really need in the wilderness anyway

Man vs. Wild star Bear Grylls has been canned by Discovery, according to the network. “Due to a continuing contractual dispute with Bear Grylls, Discovery has terminated all current productions…

March 13, 2012, 2:51 PM EDT

Bear Grylls Still Wearing the Pants, at Least in Dockers Ads Fired Discovery star in new campaign

Discovery Channel reportedly terminated its relationship with Bear Grylls this week over a contractual dispute—which would seem to be unfortunate timing for Dockers, which is in the midst of rolling…

March 13, 2012, 2:18 PM EDT

Discovery's The Hub Ponies Up The network, a joint venture with Hasbro, sees redux of Gen X-targeted kids shows as a way to appeal to today's young demos

Under her cardigan, Margaret Loesch is wearing a black T-shirt with a cartoon pony on it. The pony, eyes closed, smile wide, appears to be cheering in a moment of…

March 5, 2012, 12:07 AM EST

CAB Eyes Cable Upfront Haul at $9.29 Billion Record sales gives TNT, USA, et al., advantage over broadcast

After a frenzied selling season that saw top-tier cable network groups writing price increases of as much as 15 percent, the final tally for the 2011-12 upfront is in. At…

August 1, 2011, 5:45 AM EDT

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