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Topic: Disabilities

Lego Unveils Its First Disabled Minifigure in a Good Week for Inclusivity

Man in a wheelchair joins the toy brand's universe

Lego has released its first young disabled minifigure, and everyone wants to talk about it. I know what you're thinking. With all the millions of kinds of Legos out there,…

A Girl With a Disability Appears as Princess Elsa in Target's Halloween Ad

When quiet inclusion speaks volumes

Not long after removing the gender labels in its toy section, Target has once again impressed the social justice wing of the Internet—this time by using a model with braces…

Honey Maid's Latest Wholesome Family Features a Disabled Aunt and Her Niece

Newest inclusive Droga5 spot

Honey Maid's campaign featuring inclusive depictions of American families moves forward today with a spot showing a disabled aunt and her niece making apple and cheddar melts together on their…

Awkward Around People With Disabilities? These Ads Want to Help

Grey London campaign looks to 'break the ice'

Ever met someone with a disability and felt unsure what to say or how to even shake hands? If so, you're not alone, and British advocacy group Scope is here…

Ad of the Day: Powerade Tells Nico Calabria's Amazing Story in Best World Cup Spot So Far

A one-legged boy grows into a champion

For decades, athletes saw emotional vulnerability as something to be shunned, a personal shortcoming that must be internalized and kept out of the limelight at all costs. Competitors seemed to…

Ad of the Day: Saatchi Turns an Email Into a Beautiful Ad for World Down Syndrome Day

Advice for a future mom

A pregnant mother recently sent an email to CoorDown, Italy's national organization for people with Down syndrome. The future mom had learned her unborn son had the genetic disorder, and…

Ad of the Day: The World's Most Amazing Mountain Climber Stars in Intel's Latest Spot

Erik Weihenmayer's story

Intel's "Look Inside" film series about inspiring people scales new heights in this 90-second spot about Erik Weihenmayer, who's beaten long odds to climb the world's seven tallest peaks. There's a…

Wheelchair Basketball Ad for Guinness Wins on a Buzzer Beater

Ties that bind

The bond among true friends is one forged of iron—hardened, powerful and time-tested. Nothing strengthens that bond more than friendly competition—testing your physical abilities, challenging and pushing each other despite…

Actor With Autism Stars in SunTrust Ad About Parents Planning Retirement for Three

Patrick Storey's first TV role

SunTrust has released an interesting new ad from Agency D7 about parents who are planning retirement for three, including their live-at-home autistic son. It's notable because the actor playing the…

4-Year-Old With Down Syndrome Stars in Marks & Spencer's Christmas Campaign

Seb White brings holiday cheer

Marks & Spencer's use of 4-year-old Seb White (at bottom right), a little boy with Down syndrome, in its Christmas ad and catalog this year is being hailed as a…

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