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Topic: Digital

Ars Technica Ads Get Ahead of the Story Tech site develops predictive platform to monetize traffic surges

In an analytics-obsessed Web climate, everyone is chasing the big story. The problem is, more often than not, big breakout traffic scoops yield attention, eyeballs and notoriety, but very few…

February 4, 2013, 3:57 AM EST

Data Points: Generation Gap Study shows millennials could learn a thing or two from their parents about manners

Baby boomers may have screwed a lot of things up for the next generations, saddling them with debt and holding on tight to their wealth while their childrens' prospects have…

January 23, 2013, 7:44 AM EST

Data Points: Brand Fans People have more brands as friends than ever on Facebook

We're increasingly friending brands on Facebook—the average consumer has 29 brand friends on social networking sites, up from just seven a year ago. But that doesn't necessarily mean we're spending…

January 16, 2013, 7:53 AM EST

First Mover: Bill Phillips The new Men's Health editor on learning to love the Web and how he's not like Dave Zinczenko

Specs Age 43 New gig Editor in chief, Men’s Health Old gig Editor of MensHealth.com What’s it like going over to a print magazine after editing the website for the past few years? I was…

January 14, 2013, 12:02 AM EST

We Have Seen the Future and It's 3-D, Mobile and Waterproof Sizing up the crush of tomorrow's technology at the Consumer Electronics Show

There were two big observations out of the annual Consumer Electronics Show last week. First, from media giants like AOL and Comcast emerged the common vision that 2013 will be…

January 14, 2013, 12:00 AM EST

Information Diet: Cyndi Lauper So Unusual star finds digital tracking just a little too Big Brother

Specs Age 59 Accomplishments Star of Cyndi Lauper: Still So Unusual reality show debuting Jan. 12 on WE tv; Grammy-winning recording artist Base New York What’s the first information you consume in the morning? I…

January 11, 2013, 8:07 AM EST

The Year in Digital Acquisitions, elections, implosions ... and the natives got restless

Is it possible that the Facebook IPO really happened in 2012? Why does it feel like it was five years ago? In a medium that moves at a dizzying pace,…

December 28, 2012, 8:30 AM EST

Portrait: Digital Pulp An ad agency that seeks to juice technology in all kinds of ways for its clients

Specs Who (l. to r.) Partners Ron Fierman, president, CEO; Mitchell Caplan, managing director; Gene Lewis, creative director; Sarah Blecher, executive producer What Digital ad agency Where New York offices Digital Pulp was founded…

December 13, 2012, 6:22 AM EST

Data Points: Facebook Fans People are tied to the social network, but they have conflicted feelings about its benefits

With 1 billion users using Facebook worldwide, it’s no wonder people are conflicted about the social network’s role in their lives. NBCUniversal’s Integrated Media’s new edition of The Curve Report,…

December 12, 2012, 6:34 AM EST

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