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Topic: Digital Publishing

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AOL Rolls Out Its Supply-Side Platform Rounds out company's ad tech stack

Google and Adobe have garnered their share of attention as they assemble their end-to-end advertising technology stacks to span the buying and selling of online ad inventory. But AOL has also,…

April 9, 2013, 10:21 AM EDT

ShareThis Lands Acquisition, $23 Million Funding Round to Boost Mobile Business Picks up in-app sharing platform Socialize

As just about every company at the intersection of advertising and technology races to establish or advance its mobile business, social sharing platform ShareThis has quickened its pace with overlapping…

March 20, 2013, 7:30 AM EDT

Why Are You at CES, Forbes? Publisher plotting new swipeable site design format

Of course Forbes has been sending editors and reporters to International CES for years. They’re a business publication. But what’s the business side of the publication doing at the world’s…

January 11, 2013, 11:17 AM EST

ComScore Rolls Out Cross-Platform Audience Measurement Combined mobile and desktop metrics provide big boosts for Pandora, ESPN

As the Web's complexity and modes of access continue to evolve, it appears so are standards of digital media metrics. On Thursday (Nov. 29) comScore released a new online audience measurement system…

November 29, 2012, 9:00 AM EST

Fast Chat: Dr. Magid Abraham comScore CEO talks viewability and the company's patent war

Like much of the ad industry, comScore cofounder and CEO Dr. Magid Abraham has been talking a lot about online ad viewability of late. Now he’s put that talk into…

August 15, 2012, 10:01 PM EDT

'Wired,' 'New Yorker,' 'Entertainment Weekly' Top L2's Digital Rankings Study finds tablet efforts growing, mobile lacking

Wired is the most successful magazine brand in the digital space, according to digital marketing think tank L2. Today, L2 released its second annual Digital IQ Index: Magazines study, which ranks the…

July 24, 2012, 2:01 PM EDT

It's Hard Out There for a Freelancer Studio One launches journalist certification program

For journalists, a freelancing career usually means a life of instability and, in the Internet age, can result in partnerships with less-than-reputable publishers and institutions. Just like the quality of…

May 7, 2012, 1:25 PM EDT

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