digital magazines | Adweek
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Topic: digital magazines

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Consumer Magazine Market Predicted to Shed $1.3B by 2017 Digital dollars are growing, but not fast enough

The narrative behind the magazine industry has remained steady for a while—newsstand is down, circulation is flat, and digital is growing but tiny—and according to PwC’s new Entertainment & Media…

June 4, 2013, 7:00 PM EDT

Magazine Readership Growing, Survey Shows Digital readership up more than 80% in past year

Some needed good news from the magazine publishing industry: As newsstand sales fell and circulation remained flat through the end of 2012, the latest data from GfK MRI’s Survey of…

May 29, 2013, 2:35 PM EDT

Digital Magazines Popular With Tablet Owners Small study shows preference toward digital content

A recent survey by the media consultancy Mequoda Group found that one quarter of tablet owners polled engaged with digital magazines on a monthly basis. Of the 1,293 respondents, 23 percent…

May 29, 2013, 12:11 PM EDT

Newsweek's All-Digital Relaunch Includes Ad Sponsorship Plan Inspired by NPR, only 1 advertiser per article

Baba Shetty, CEO of The Newsweek Daily Beast Company, has lofty ideas for Newsweek's all-digital relaunch. Formerly an ad exec at Hill Holliday, Shetty will oversee Newsweek's transformation into a…

May 22, 2013, 1:07 PM EDT

NBC News Turns Big Flipboard Presence Into Ad Sales GE promos launch on the mobile app

About a year ago, NBC News established an account on Flipboard—the increasingly popular magazine-formatted, social mobile app—and has since grown its presence to a whopping 1.3 million monthly active readers.…

April 15, 2013, 7:01 AM EDT

Digital-Only Magazine Readership Up Nearly 50 Percent GfK MRI finds overall readership increases slightly

Magazines’ newsstand sales may be struggling, but there’s a bright spot when it comes to digital readership. Today, GfK MRI released its fall 2012 Survey of the American Consumer, which…

November 28, 2012, 3:20 PM EST

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