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Yahoo Style Arrives in Time for Fashion Week New digital magazine features Jessica Biel, two video series

Yahoo Style debuts today, just in time for a peek at New York Fashion Week. The online publication's newest digital magazine under Yahoo CEO Marissa Mayer hopes to offer viewers…

September 3, 2014, 8:56 AM EDT

Yahoo Beauty Won’t Ignore Men Bobbi Brown-led digital magazine launches today

Yahoo Beauty believes that the b-word isn't just for women. The newest digital magazine for the Sunnyvale, Calif.-based company—which launched today with sponsor L'Oréal USA—will publish content that appeals to…

June 16, 2014, 4:57 PM EDT

Yahoo CMO Kathy Savitt Talks SXSW, Music and Strategy On lookout for tech and talent

Yahoo! CMO Kathy Savitt is heading the expanding editorial properties at her company, which has launched some new digital magazines and hired a slate of big-name media players like Katie…

March 11, 2014, 6:04 PM EDT

Magazine Readership Inches Upward Celebrity weeklies prove surprisingly strong

Despite a slight decline in overall magazine circulation in the first half of this year, the number of magazine readers in the U.S. is actually up slightly, according to the…

November 21, 2013, 3:35 PM EST

Adobe, MPA Unveil Tools For Measuring Digital Magazine Ads Hoping to build advertisers' confidence in the medium

Since the inception of digital magazines, publishers have struggled to get advertisers to commit to tablet and other mobile content as they do with print. But a lack of measurement…

September 16, 2013, 12:02 AM EDT

Consumer Magazine Market Predicted to Shed $1.3B by 2017 Digital dollars are growing, but not fast enough

The narrative behind the magazine industry has remained steady for a while—newsstand is down, circulation is flat and digital is growing but tiny—and according to PwC’s new Entertainment & Media…

June 4, 2013, 7:00 PM EDT

Magazine Readership Growing, Survey Shows Digital readership up more than 80% in past year

Some needed good news from the magazine publishing industry: As newsstand sales fell and circulation remained flat through the end of 2012, the latest data from GfK MRI’s Survey of…

May 29, 2013, 2:35 PM EDT

Digital Magazines Popular With Tablet Owners Small study shows preference toward digital content

A recent survey by the media consultancy Mequoda Group found that one quarter of tablet owners polled engaged with digital magazines on a monthly basis. Of the 1,293 respondents, 23 percent…

May 29, 2013, 12:11 PM EDT

Newsweek's All-Digital Relaunch Includes Ad Sponsorship Plan Inspired by NPR, only 1 advertiser per article

Baba Shetty, CEO of The Newsweek Daily Beast Company, has lofty ideas for Newsweek's all-digital relaunch. Formerly an ad exec at Hill Holliday, Shetty will oversee Newsweek's transformation into a…

May 22, 2013, 1:07 PM EDT

NBC News Turns Big Flipboard Presence Into Ad Sales GE promos launch on the mobile app

About a year ago, NBC News established an account on Flipboard—the increasingly popular magazine-formatted, social mobile app—and has since grown its presence to a whopping 1.3 million monthly active readers.…

April 15, 2013, 7:01 AM EDT

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