Topic: Digital Content NewFronts
Google’s Eric Schmidt may have told an audience full of media buyers that Web video had already replaced television last week, but the ad industry isn’t so sure the NewFronts…
For a bunch of presentations thrown by technology companies, the NewFronts are becoming notorious for glitchy executions. The exception to the rule this season—likely because it’s run by networks who…
Yahoo is all about edgy hipster comedy and dude entertainment, right? OK, those are maybe not the first images that pop into your mind when thinking of the portal, home of…
Since Yahoo launched its home page redesign in February, the new stream-centric layout—outfitted with an all-too-standard 300 x 250 pixel banner on one side and even more miniscule unit on…
AOL's Internet talk show HuffPost Live has been picked up by a cable network, the company announced Sunday. The program will carry a six-hour block on the Mark Cuban-backed AXS…
We are at the brink of a watershed moment in digital video. The Digital Content NewFronts has become an integral part of advertisers’ annual budget planning. Fueled by the high…
Last spring, some of the Web’s biggest players, including Yahoo, AOL, Hulu and YouTube, took a page out of the glamorous TV world by launching the Digital Content NewFronts. But while…
Everyone knows that YouTube has massive reach, and now the Google-owned video platform has put a number on its size. A big one. During an event Wednesday night for Los Angeles-based…
If you’re someone who works in the Web video business, the week of April 29 is not shaping up to be a good time for you to make any plans.…
Is it possible that the Facebook IPO really happened in 2012? Why does it feel like it was five years ago? In a medium that moves at a dizzying pace,…
