Diapers | Adweek Diapers | Adweek
Advertisement

Topic: Diapers

Ad of the Day: Pampers Gives Moms a Sweet Surprise on Their Baby's First Birthday It's their milestone, too

Sit back and take four minutes to watch this lovely ad by Pampers Japan. Titled "Mom's First Birthday," it celebrates a big milestone in a new mom's life—her baby's one-year checkup.…

September 16, 2014, 7:51 AM EDT

Today's Fakest New Product: Tiny Diapers for the Tip of Your Penis™ Kickstarter spoofs are the new SNL ads

With crowdfunding product videos all the rage, mockvertising has reached a new apex with fictional Kickstarter ads. Behold the one below, imploring you to help fund the development of Tiny…

July 24, 2013, 11:16 AM EDT

Huggies Makes Pregnancy Belt for Men So They Can Feel Their Baby Kicking Moms no longer have all the fun

Huggies and Ogilvy & Mather Argentina made a belt for men that allows them to feel their unborn baby's kicks. The belt is synced up with the real-time movements of…

June 13, 2013, 11:10 AM EDT

Streaking Baby Flaunts Pixelated Privates for Seventh Generation Diapers The booty's in the back

Seventh Generation tips a hat to its hippy heritage with this new streaking-themed spot for its chemical-free diapers. Lest you get uppity about naked babies, don't worry. The trick of…

May 28, 2013, 10:59 AM EDT

Huggies App Sends You a Tweet Whenever Your Kid Pees in His Diaper Parenting awards await

Today in useless marketing-driven product innovations, we have Huggies TweetPee, a little sensor dreamed up by Ogilvy Brazil that affixes to your baby's diaper, syncs with an app and tweets…

May 8, 2013, 1:15 PM EDT

Ad of the Day: Luvs Breastfeeding in public? It's a snap for Luvs moms, who simply do everything better

The best mom advertising doesn't make women feel like buying a better product so much as it makes them feel like being a better mom. Better yet, it makes buying…

September 28, 2012, 12:54 PM EDT

Huggies Flunks Dad Test, Alters Campaign We're not idiots, fathers tell Kimberly-Clark

Huggies has pulled ads from its Facebook page after folks got cranky over the Kimberly-Clark brand's "Dad Test" campaign. A rash of complaints slammed the work for depicting fathers as…

March 13, 2012, 9:32 AM EDT

Luvs 'Poop, There It Is!' Voted Worst Ad in America for 2011 Pair of AT&T spots among runners-up

Consumerist readers have spoken, and they have decreed the infamous Luvs "Poop, There It Is" animated commercial, featuring a competitive crapping contest for babies set to the musical stylings of…

October 17, 2011, 2:19 PM EDT

Pampers Ad on Racy App Reminds You Sex Can Lead to Babies

Procter & Gamble appears to have stumbled into the business of unintentional PSAs. TechCrunch caught this Pampers ad running on the "300+ Sex Positions" iPhone app. The iAd directs users…

July 27, 2011, 11:13 AM EDT

Ad of the Day: Pampers Saatchi celebrates the miracle that is kids in diaper spot

Here's a challenge: Watch this new commercial for Pampers by Saatchi & Saatchi, New York, without going "Awww" at least once. The spot is a 60-second ode to the miracle…

May 25, 2011, 9:06 AM EDT

Advertisement