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Topic: Deutsch

The Spot: Company of Heroes Deutsch brings 15 years of Sony PlayStation characters to life in a live-action tribute to the hard-core gamer

GENESIS: Gaming has become a family affair in recent years, mostly thanks to motion control. But PlayStation wanted to reconnect with the hardcore gamer. Deutsch proposed a grand spot that…

October 18, 2011, 7:20 AM EDT

Here's an Outback Steakhouse Billboard That's Really on Fire But once again, don't call 911

The motorists in Georgia who called 911 after seeing a little smoke coming out of that Outback Steakhouse billboard will feel a little foolish after seeing this Outback board, which…

September 28, 2011, 11:01 PM EDT

Ad of the Day: Volkswagen Drivers of the 2012 Beetle must wash hands before returning to work

For decades, sightings of Volkswagen Beetles have prompted children and adolescents to stop, scream, and punch their nearest friend. In new work that introduces the latest, redesigned iteration of the classic…

September 27, 2011, 11:59 AM EDT

Microsoft Ridicules Shaggy, Obsolete, '70s-Style IT Plans Don't buy anything from Tad

Meet Tad. He's looked at cloud computing from both sides now, and decided that selling "an outdated IT plan from the back of a van" is the way to go.…

September 2, 2011, 10:26 AM EDT

Kevin Butler Returns to PlayStation for New Campaign Launch 'Long Live Play' slogan trumps career in carpeting

Well that didn’t take long. Within a week of quitting his fictional job at PlayStation for an equally fictional job at Economy Flooring, Kevin Butler has returned to help launch…

August 30, 2011, 12:02 PM EDT

Kevin Butler Quits PlayStation for Career in Flooring 'Commercials? We'll see,' he says

When there's no room to move up, it's time to look down. At the carpet. That's where Kevin Butler, the "vp of everything" at Sony PlayStation, has decided to focus…

August 29, 2011, 10:45 AM EDT

Ad of the Day: DirecTV Manning brothers have a future in law enforcement as Deutsch's 'Football Cops'

If the NFL season gets canceled this fall, at least Peyton and Eli Manning can fall back on their acting careers. Check out the trailer below for Football Cops, a…

June 28, 2011, 1:15 PM EDT

JWT & Microsoft: The Thrill Was Gone How the agency lost its grip on the account

Looking back, Microsoft’s decision nearly two months ago to hire Crispin Porter + Bogusky to create ads around Bing’s new collaboration with Facebook was a telltale sign of stress in…

May 10, 2011, 6:30 AM EDT

JWT Loses Most of Its Microsoft Biz Retains Windows 7 in China, Brazil

In a shuffling of agency assignments, JWT is losing most of its Microsoft business, which at its peak early last year supplied about $50 million in worldwide revenue to the…

May 2, 2011, 6:23 PM EDT

Dr Pepper Ten Appeals to Non-Woman Crowd

Dr Pepper Ten is not for women. This is because only the 10 manliest calories survived the move from regular Dr Pepper. Check the ad below, from Deutsch/LA, where they…

March 1, 2011, 3:05 PM EST

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