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Grey Toronto Wins Grand Effie for Ads Urging Kroger to Change Its Open-Carry Gun Policy

'Groceries Not Guns' takes top prize, a first for Canada

Grey in Toronto nabbed the first Grand Effie award for a Canadian agency tonight at the Effie Awards. The win, for the "Groceries Not Guns" campaign, makes Moms Demand Action the…

How Agencies Are Fighting Back Against Talent Raids by Tech Firms and Marketers

Massage, anyone? We can't pay you more

Never in her wildest dreams did Helen Pak think she would leave the advertising industry to do creative work for a technology company. Then, three years ago, while on set…

Does Unlimited Vacation Time Sound Like a Dream? It’s Becoming Reality at Some Ad Agencies

Motivational tool blends life and work

Project: WorldWide staffers received a late holiday gift this year when they returned to work and were given unlimited paid vacation time. The independent employee-owned network of 12 agencies is…

How Arby's Turned Its Brand Around After Years With an Identity Crisis

CMO Rob Lynch got the chain back in the conversation

Arby's brand president and marketing boss Rob Lynch realized shortly after joining the fast-food chain famous for those stacked-to-the-ceiling roast beef sandwiches that he had his work cut out for…

Meet the Ridiculously Cute Pets That Come to Work at L.A.'s Canine-Crazy Ad Agencies

Going to the dogs

Striking that perfect work-life balance can be quite the challenge for those of us with little ones at home, their slobbery faces pressed up against the window, waiting for mom…

Can an Ad Agency's Hackathon Approach Help Solve the California Drought?

Deutsch L.A. and USC hope to spark big, workable ideas

California's water problem is getting worse and worse—the drought is in its fourth year—and this weekend advertising and marketing professionals will team up with University of Southern California students to…

FTC: No, Agencies Can't Ask Staffers to Casually Tweet Nice Things About Clients

A cautionary tale about disclosure in social media

As brands push their messages through social media platforms like Twitter, the Federal Trade Commission is reminding marketers they need to disclose any bias on their promotional materials—even if they…

Inside the Massive Campaign Behind Call of Duty: Advanced Warfare

Kevin Spacey's digitized mug is only part of the package

Disembodied, badly equalized and with no musical cues or ambient sound around it, the nonetheless recognizable voice of Kevin Spacey in sneering antihero mode fuzzes over the computer speakers. "You…

Volkswagen Tests Your Shark Week Endurance With Endless Scrolling Game

Just keep driving

Volkswagen wants to turn the countless hours that you’ll likely spend looking up marine-related facts online this week while watching Discovery Channel’s Shark Week into a game. For the third year…

This Digital Agency Went From a Spare Bedroom to Winning Awards

Grow’s major clients include Google, HBO and Rdio

Specs Who Drew Ungvarsky, owner and creative director What Digital agency Where Norfolk, Va. Ten years ago, a computer science major named Drew Ungvarsky who loved designing and developing started Grow in the spare bedroom…

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