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Topic: Dentsu

Sarah Hofstetter Is 360i's New Global CEO as Bryan Wiener Steps Down

39-year-old is elevated from U.S. chief

Sarah Hofstetter is 360i's new global chief, as Bryan Wiener—who has been an executive with the digital shop since 2004—steps down. He will continue to serve in a chairman capacity.…

Reckitt Benckiser Expands Its Media Agency Roster

Units of Interpublic, Dentsu pick up business

Reckitt Benckiser has expanded its roster of media agencies following a global review of its media planning and buying business. Previously, the business was split primarily between Publicis Groupe's Zenith Media…

360i Is Selected as the 2013 Digital Agency of the Year

Transitioning from search to social has paid off handsomely

Just when you thought you’d heard everything about how 360i and Oreo made social marketing history with their Super Bowl “You Can Still Dunk in the Dark” tweet, there’s more…

Publicis Groupe Team Wins Chase's Digital Business

Pitch was a battle among 4 holding companies

A team of Publicis Groupe agencies led by Razorfish and Rosetta has won a pitch for JPMorgan Chase's digital marketing business, according to sources. The account is massive, with revenue estimated…

Mcgarrybowen Adds Chief of Staff

Daniel Korn hails from Ogilvy & Mather

Daniel Korn, the North American business development director at Ogilvy & Mather since 2010, is joining mcgarrybowen as chief of staff, a new position. Korn will be based in New York…

Brandon Cooke Promoted to CMO at mcgarrybowen

Network plans two more offices

Brandon Cooke has been promoted to global chief marketing officer at mcgarrybowen, a new position at the Dentsu agency. Cooke, 33, has been with mcgarrybowen since March 2010 and most recently…

Carat Hires Chief Strategy Officer for U.S.

Michael Epstein joins from Mindshare

Carat has hired Michael Epstein, a 13-year veteran of Mindshare, to fill the position of chief strategy officer for the U.S., a new title. Epstein, who started on May 28, will…

360i Exports Agency Brand to Canada

Teams up with sister shop DentsuBos to open second outpost abroad

U.S. digital agency 360i is continuing its international push, leveraging parent network Dentsu to launch its second outpost abroad. After testing in Canada in recent months, the agency today formally opened…

Dentsu Completes Aegis Acquisition

Chinese approval cinches the deal

Dentsu Inc. has cleared the last hurdle in its bid to acquire the Aegis Group plc after it gained clearance from Chinese anti-trust authorities for the nearly $5 billion deal. The…

Web Ad Exchange OpenX Adds Dentsu as Investor

Agency network joins latest funding round

Last month, the independent Web ad exchange OpenX landed a $22.5 million funding round. Now, the company has added a key new investor: Dentsu’s digital subsidiary Cyber Communications. Dentsu’s investment “provides…

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