Topic: DCNF 2014-15

Yahoo Teams With comScore to Provide Real-Time Metrics

For video, display and mobile ads

Marketers will be able to use comScore vCE metrics to see how their campaigns are faring across Yahoo's ad networks, the companies revealed Monday at Yahoo's NewFronts event in New…

Yahoo to Livestream Daily Concert

Company expands commitment to original Web programming

Make room in your TV-watching schedule for Yahoo: The company emphasized its commitment to digital video with new live and original programming and an expansion of its digital magazines at…

BuzzFeed Shares the Secret to Its Video Success

Get on mobile or leave the space

It's hard to believe that BuzzFeed wasn't even a player in the video space until late 2012, considering that the burgeoning digital publisher has already racked up a little shy…