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Topic: David&goliath

Melissa McCarthy Will Star in Kia's 60-Second Super Bowl Ad for the Niro Hybrid

Actress also narrates two :15s breaking this week

After putting Christopher Walken in a Super Bowl commercial for the Optima sedan last year, Kia is turning to another celebrity, Melissa McCarthy, to hype its Niro hybrid crossover on…

David&Goliath Hires New Chief Marketing Officer From 180LA

Stephen Larkin begins his new role immediately

David&Goliath has hired Stephen Larkin as its new chief marketing officer. Larkin joins the agency from 180LA, where he worked for three years and also held the CMO position. In his…

14 Top Creatives Reveal Their Favorite Ads From Cannes and Beyond

All our creative chats from the Croisette

What's some of the best work you've done this year? And what work from other agencies has made you jealous?  We asked a number of top advertising creatives those questions, and…

Colin Jeffery Explains the Silly and Serious Sides of David&Goliath

Kia's hamsters are still kicking, and D&G is also inspiring bravery with a cool project

  brightcove.createExperiences(); CANNES, France—David&Goliath might be best known as the agency behind the Kia hamsters. But that furry fun is just…

Ad of the Day: Kia Hamsters Give Deliverance a New Spin, and a Happier Musical Ending

Rodents and humans make beautiful music together

That prize banjo scene from the film Deliverance gets a CG-infused makeover in Kia's latest ad, featuring its trademark hamsters, who have basically become the Barbie doll of brand mascots—they…

Jack Crosses the Delaware in Jack in the Box's Regional Super Bowl Ad

With new agency, the mascot is back, but his voice is gone

Perennial Big Game advertiser Jack in the Box is returning for Super Bowl 50 with another regional spot from its new creative agency of record, David&Goliath. It's the second ad…

Christopher Walken Shines in Kia Super Bowl Ad That Likens the Optima to a Pair of Socks

But a nice pair of socks!

Chairs are like Facebook. And colorful socks are like Kia. In one of the more amusing advertising metaphors we've seen in a while, Kia likens its midsize Optima sedan to very…

10 Ads You Won’t Want to Miss During Super Bowl 50

Some newbies, a few celebrities and a lot of laughs

Once again, the anticipation around ads in the Super Bowl rivals that of the game itself—and brands are looking to capitalize on that excitement by rolling out their spots, or…

Popchips Looks to David&Goliath for Brand Reboot

Agency's first work could launch within a month

Popchips has selected independent shop David&Goliath to spearhead its brand reboot early next year. David&Goliath's challenge is to help the baked-not-fried snack brand reverse years of declining sales. To do so,…

How the Steady Stream of Creative Talent Moving From N.Y. to L.A. Became a Flood

The lure of sun, fun and opportunity

A dyed-in-the-wool New York advertising professional, Patricia Korth-McDonnell had heard all the clichés about Los Angeles as an endless parking lot, a cultural wasteland and, perhaps most relevant, a professional…

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