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Topic: David Ogilvy

Why David Mamet Wants to Direct Ads Again The Pulitzer Prize winner on his admiration for salesmen, and whether advertising can be art

Specs Who David Mamet Age 65 New gig Commercial director, Aéro Film Other gigs Playwright, screenwriter, film director, essayist You've signed with Aéro Film to direct ads again. Why now? Well, I like to work. And…

April 7, 2013, 11:13 PM EDT

Ogilvy Chief Miles Young Is Busy Reinventing a Troubled Agency So don't expect a Christmas card

Some five years ago, Coca-Cola’s Jonathan Mildenhall took his first tour of Asia after assuming the company’s top marketing job, and as one would expect, Miles Young, then regional chief…

March 3, 2013, 11:59 PM EST

The Breast of Advertising From Hooters to the cover of 'Time,' does the strategy sell or repel?

Sales were “crazy, crazy,” at Sal Ali’s grocery and news shop in Manhattan, where issues of Time magazine featuring a controversial cover on attachment parenting were selling off the rack.…

June 4, 2012, 12:02 AM EDT

Calling Mr. Hathaway Saks and Fairchild’s 'Footwear News' revive David Ogilvy’s eye patch icon

For the average Saks Fifth Avenue customer, it might seem a bit strange that the male half of the glamorous couple starring in the department store’s latest Sexy Shoes magazine—a…

September 21, 2011, 7:10 AM EDT

Bill Bernbach: Creative Revolutionary On the centennial of his birth, a look back

Don’t let the button-down shirt and the rep stripe tie fool you—Bill Bernbach was an aesthete, not an Establishment Man. The Creative Revolution that Bernbach led—which came to define the…

August 8, 2011, 5:57 AM EDT

Why Silicon Valley Can't Sell Or, why luring big brands to platforms is its next big problem

Drive up and down the 101 Freeway in Silicon Valley, or cast your gaze north toward Seattle, and media companies, which expect to book over $20 billion in advertising in…

July 11, 2011, 6:23 AM EDT

Six Questions: Steve Simpson For the Ogilvy & Mather chief creative officer, North America, Cannes is a battlefield for talent

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June 22, 2011, 4:16 PM EDT

Six Cannes Questions 2011 : Steve Simpson For the Ogilvy & Mather chief creative officer (N.A.), Cannes is a battlefield for talent

June 22, 2011, 4:10 PM EDT

Six Questions: Miles Young Ogilvy Worldwide's CEO explains why Cannes remains irresistible

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June 21, 2011, 11:10 AM EDT

Six Cannes Questions 2011: Miles Young Ogilvy Worldwide's CEO explains why Cannes is irresistible

June 21, 2011, 10:53 AM EDT

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