David LaChapelle | Adweek David LaChapelle | Adweek
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Topic: David LaChapelle

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No Post-Super Bowl Lift for CBS Promo assault yields marginal ratings gains

CBS failed to capitalize on the promotional muscle of the Super Bowl, as Monday night’s prime-time lineup showed very little growth versus the most recent Monday roster of first-run episodes. According…

February 5, 2013, 4:27 PM EST

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