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Topic: David Droga

Key Players at Droga5 N.Y. Take Global Roles Sarah Thompson, Jonny Bauer are big drivers of growth

Two big drivers of Droga5's business growth are rising to global roles. Sarah Thompson and Jonny Bauer, CEO and chief strategy officer of the agency's flagship New York office, will now…

November 19, 2014, 2:22 PM EST

Droga5 Gets Into the Car Space Toyota FCV ads will roll out later this year

The plum task of unveiling the Toyota FCV—the automaker's entrée into the fuel cell car space—puts Droga5 into the automotive category for the first time. The hire also explains why the…

June 27, 2014, 1:57 PM EDT

John Hegarty and David Droga Debate What's Great, What's Not and What's Next Droga also talks WME

CANNES, France—David Droga has won a million advertising awards. But here at the Cannes Lions festival on Friday, his thoughts took him back to the first award show he ever…

June 20, 2014, 12:51 PM EDT

Droga5 Sells Sizable Stake to WME Deal pegged at $115 million

Droga5 will sell a large minority stake to William Morris Endeavor, the companies announced Thursday. The deal, estimated at $115 million for 49 percent of the agency, follows Droga5's wildly successful…

July 11, 2013, 2:31 PM EDT

Is the Cannes Lions Festival Suffering From Trophy Overload? New category is 10th in 8 years

Call it category creep. Cannes this year unveils the Innovation Lions, the 10th category the festival has rolled out in the past eight years, compared to just five in the…

June 9, 2013, 11:54 PM EDT

London is the Next Market For Droga5 Agency hires 180 Amsterdam exec as CEO

Droga5's next office will be in London. The outpost, slated to open in June, will be the agency's third, following New York and Sydney. The agency's executives have been eyeing a…

April 25, 2013, 11:12 AM EDT

David Droga Talks Management Moves 10 agency leaders assume bigger roles

As the saying goes, success has many fathers and failure is an orphan. Well, today Droga5, riding a wave of revenue growth from marketers such as Kraft, Coca-Cola and Prudential,…

April 18, 2013, 6:52 PM EDT

Droga's Delicious World Mondelez, Coca-Cola fuel growth, as Prudential gets love at Cannes

Some 400 members of Mondelez International’s global team huddled in Istanbul two months ago to talk about the company’s future. It was their first meeting since Kraft spun off the…

December 10, 2012, 12:03 AM EST

Big Players, Big Ideas: David Droga The Droga5 founder on good work and good works

Big Players, Big Ideas: David Droga

September 17, 2012, 11:49 AM EDT

Droga5 Ups Bauer to Chief Strategy Officer Will oversee strategic planning across digital, brand planning and analytics groups

In an effort to swim insight further upstream in client talks and compete for new business on a larger global canvas, Droga5 has promoted Jonny Bauer, its head of strategy,…

September 3, 2012, 7:42 AM EDT

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