Topic: The CW

How Greg Berlanti Produces 4 Interwoven DC Superhero Shows Simultaneously for The CW

He’s making it up on the fly—and making TV history

The superheroes at the center of The CW's four DC Comics-based shows—The Flash, Arrow, Supergirl and DC's Legends of Tomorrow—have pulled off some incredible feats, but there's some things that…

Here's How The CW Is Forging Its Own Digital Path, Without Hulu

Exclusive, in-season streaming rights are key

This week, as The CW begins to debut its season premieres, viewers used to streaming those shows on Hulu will be in for a surprise. The network's five-year deal with…

All 5 Broadcast Network Presidents Share Their Fall TV Playbooks

Inside the grand plans to attract audiences and advertisers

After a season where none of the five broadcast networks grew their 18-49 audience (and ABC, Fox and NBC lost viewers in that demo), they will try to reverse that…

Adweek’s Fall TV Preview: Which New Broadcast Shows Deserve Your Time and Ad Budget?

In-depth look at all 20 fall freshman series

The 2016-17 season is almost upon us. Over the next month and a half, the five broadcast networks will premiere 20 new series, with most of those debuts coming in…

The CW's New Streaming Deal With Netflix Won't Dent Ratings, the Network's Chief Says

High hopes for Supergirl

The CW is celebrating its 10th anniversary next month with a significant change. The network has stuck a deal with Netflix, whose subscribers will be able to stream full seasons…

The CW's Superhero Shows Power the Network to Double-Digit Upfront Gains

Both of CBS Corp.'s networks wrap upfronts

Today, CBS Corp. settled all upfront business. Shortly after CBS made good on chairman and CEO Leslie Moonves' vow for double-digit CPM increases, its sister network, The CW, has done the same,…

The Flash Will Kick Off The CW's Action-Packed Fall Premiere Schedule

And Supergirl settles into its new home

The CW is the latest broadcast network to lock in its fall premiere dates this week, and will be kicking off the season with its top-rated series, The Flash. While NBC…

The CW Extends Affiliate Agreement With Tribune in 12 Markets Ahead of Upfront Negotiations

But Chicago's WGN-TV is going independent

The CW has completed an essential piece of business prior to beginning upfront negotiations, and we're not talking about last week's presentation to buyers. This morning, The CW and Tribune Media…

The 10 Most Memorable Moments From This Year’s Upfronts

Which network was the funniest, and which had the best Hamilton parody?

That's a wrap on upfronts week, where the networks were unusually cordial to one another—well, except for Jimmy Kimmel—as they banded together to attack a common foe: digital video companies. But…

After Snagging Supergirl, The CW Will Devote 40% of Its Fall Schedule to Superhero Shows

DC Comics series kick off Monday through Thursday

If you switch on The CW this fall, there's a 40 percent chance you'll see a superhero series. The network's fall schedule, which it announced today ahead of its upfront presentation…