Topic: Crowdsourcing
User-driven marketing often feels like an artful dodge around doing actual creative work, but sometimes it does achieve cool results. The latest example comes from Germany, where Razorfish has rolled…
Victors & Spoils, the controversial crowdsourcing resource positioned as an alternative to ad agencies, is teaming up with Havas, the parent of those more traditional shops like Euro RSCG, soon…
It's all about the nerdy marriage proposals this month. Back on Valentine's Day, a guy proposed to his girlfriend via an infographic (with data proving the mathematical rarity of her…
You remember Sheets Energy Strips, the classy brand with the catch phrase, "Take a sheet"? Well, they've finally realized that any caffeinated fool with an illegal copy of Final Cut…
Crowdsourced creativity finally seems to have made an ad worth watching. The Tron-themed spot below was created as part of Duck Tape's "Stuck on Duck Video Project" open to members of Tongal.com, a…
Ever been dying to know where a character on your favorite TV show got his or her outfit? WhereToGet.It is here to help. The site—which Business Insider calls “the Shazam of…
It must be nice to have Devo as your first client. Mother LA, an offshoot of the Mother ad agency, got just that opportunity—and has hit the ground running with…
This should get picked over a bit more than your regular TV commercial. Harley-Davidson today breaks its first crowdsourced advertising since linking up with Victors & Spoils. The minute-long spot…
As we mentioned yesterday, Gap unveiled a new logo this weekâand it was met with nearly universal disdain. But maybe it's intentionally shitty? On its Facebook page, Gap now…
The first tangible ad effort from crowdsourcing agency Victors & Spoils for Dish Network stars a pair of goofy astronauts who crack jokes about how they "need space" and…
