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Topic: Crispin Porter + Bogusky

Prank Tests Truck Driver's Skill at Transporting a Raging Monster Stunt sets stage for trucker competition

Prankvertising shifts into high gear for this elaborate X-Files-esque stunt from Crispin Porter + Bogusky promoting Scania's 2014 competition for professional truck and bus drivers. Daniel Olsson, who has five years…

March 5, 2014, 9:50 AM EST

Hotels.com Recruits Captain Obvious, but Is One Gag Enough for a Campaign? Booking site's first work from CP+B

In its first work for Hotels.com since adding the business last October, Crispin Porter + Bogusky goes the self-consciously wacky route by introducing Captain Obvious. As his name suggests, the…

February 27, 2014, 9:01 AM EST

Vanilla Ice Reminds Us of His Other Song in Cheesy Ad for Kraft's Ninja Turtles Macaroni 4 out of 5 mothers approve

Go Ninja Go! Who says Vanilla Ice never had any street cred? Everyone, I guess. And when it comes to hip-hop, they're right. But … who cares? The rapper (term used…

February 19, 2014, 9:13 AM EST

My Wife Doesn't 'Get How It Is in Advertising' A story of love, cupcakes and finding sanity in an insane business

Remember the whole Magnolia cupcake thing? At some point in the waning years of the 20th century, a little bakery opened in the West Village, and apparently they made some freaking…

January 23, 2014, 12:13 PM EST

Arby's Finds a New Lead Agency Fallon succeeds Crispin

Arby's has found a new lead agency. Fallon has landed creative responsibilities on the fast food chain after a review, Arby's has confirmed. The other finalists were The Martin Agency and…

January 21, 2014, 9:59 AM EST

Crispin Attributes 10% Staff Cut to Arby's, Microsoft The former left in November and the latter uses the shop less

Crispin Porter + Bogusky trimmed its U.S. staff by 10 percent, a cut that stems chiefly from the loss of Arby's and shrinkage in the agency's Microsoft business. In a statement,…

January 16, 2014, 12:24 PM EST

The 10 Most Watched Ads on YouTube in December Kobe and Messi destroy the competition

Kobe Bryant and Lionel Messi have always been world beater, and it's no different on Adweek and YouTube's Ads Leaderboard for December. Teaming up for a sequel to their staggeringly successful…

January 10, 2014, 12:56 PM EST

Steve Erich Becomes President of Crispin Succeeds Jeff Steinhour, who shifts to vice chairman

Crispin Porter + Bogusky, a month after splitting with longtime creative leader Rob Reilly, has recast its top management. Steve Erich, a 10-year veteran of the agency who most recently was…

January 8, 2014, 11:25 AM EST

Burger King Launches Global Agency Review [Updated] Hires new digital shop as it splits with Mother

Just 11 months after Burger King named independent Mother New York creative lead on its business, the two have parted ways and the Miami fast-food company is looking for a…

January 7, 2014, 11:38 AM EST

Y&R Lands Microsoft B-to-B Assignment Deutsch, Crispin also pitched

Young & Rubicam has won a pitch to develop Microsoft's next b-to-campaign, business which has been handled by Deutsch, which also competed for the latest initiative along with Crispin Porter…

January 6, 2014, 4:10 PM EST

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