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Topic: Crispin Porter + Bogusky

Jell-O Hijacks Twitter's Profane #FML Hashtag, Changes It to Mean 'Fun My Life' More effing around by CP+B

The ubiquitous Twitter hashtag #FML (there have been 37,000 #FML-tagged tweets in the past seven days alone) is generally understood to be short for an obscene phrase uttered when things…

May 23, 2013, 4:04 PM EDT

Boyz II Men Will Make Love to Your Sweet Old Navy Jeans '90s R&B icons still have some mile-high moves

Strap that lap belt tight, because Old Navy’s newest airline-themed ad will rocket you all the way back to 1994. Boyz II Men are the newest retro celebs to star…

May 9, 2013, 8:19 AM EDT

Domino's New Site Lets You Watch Live Stream of Pizza Being Made Somewhere in Utah Not quite as thrilling as it sounds

Life just got more stressful for the workers at a Domino's Pizza restaurant in Salt Lake City. That's because that particular location is the guinea pig for the chain's new…

May 1, 2013, 1:35 PM EDT

Microsoft to Apple and Samsung Fans: Stop Fighting, You Utter Morons Roman Coppola's spot for Windows Phone

If smartphone advertising has a recurring theme, it's that the users of rival products are idiotic obsessives. Samsung made that point with its campaign poking fun at Apple fanboys. Now,…

April 29, 2013, 3:00 PM EDT

CP+B Creative Director Makes Short Film About Kiss Song 'Beth' From Her Point of View Bob Winter turns the tables

A classic rock ballad, "Beth" by Kiss, that inspired a thought balloon—"Wouldn't it be funny to hear Beth's  side of the story?"—is now a short film. The four-and-a-half-minute piece from…

April 24, 2013, 11:24 AM EDT

Mr. T Returns for Old Navy, Is Very Proud of Store's Upgraded Tees His airplane etiquette could be better

Mr. T guest-stars as a living pun in this Crispin Porter + Boguksy ad for Old Navy Best Tees, which are more stylish and durable than their previous ones. That's…

April 12, 2013, 10:15 AM EDT

Domino's Thanks 8 Million Facebook Fans by Toppling 50,000 Dominos Another milestone video by CP+B

Domino's doesn't make much use of its namesake domino logo—until now. The pizza chain topples more than 50,000 dominos in the video below from Crispin Porter + Bogusky, as a…

March 5, 2013, 1:25 PM EST

Buy a Watch From Us Before You Shrivel Up and Die, Says Diesel 'Days to Live' calculates how long you've got

"Hey, potential customer, you're gonna DIE! Wanna buy a wristwatch?" That's basically the message of this "Days to Live" campaign from Crispin Porter + Bogusky promoting Diesel's Timeframes line. Answering…

January 17, 2013, 8:30 AM EST

Jell-O Searching Online for the World's Fastest Pudding Eater Five professionals compete in CP+B contest

Even when it doesn't involve cockroaches and death, competitive eating is sort of gross. That may explain why food marketers are sometimes reluctant to get involved with it (Nathan's hot…

October 10, 2012, 4:11 PM EDT

Old Navy Hits 5 Million Facebook Fans, Gives Them 120-by-60-Foot Human Coupon Big savings for a big milestone

It's become customary for brands to celebrate milestone fan counts on Facebook with oversized stunts—the bigger the better, to match the swelling number of drooling followers. Old Navy hit 5…

October 10, 2012, 10:58 AM EDT

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