Topic: Credit Suisse
Type
Bad Moon Rising: Unfavorable Indicators Dog Broadcasters
Signs point to a lukewarm upfront marketplace
Although clients’ budgets won’t be registered for another two months or so, analysts and media buyers are already saying that the 2013-14 upfront marketplace won’t be particularly memorable. In a note…
Ad of the Day: Credit Suisse
Euro RSCG hauntingly updates a classic Ovid poem to promote the client's Titian exhibition
In the classic tradition of the financial world bankrolling the artistic one, Credit Suisse is sponsoring an exhibition titled Metamorphosis: Titian 2012 at London's National Gallery this summer—and called on…
Oh, Barnacles! Analyst Chops Viacom’s Ad Forecast on Nick Ratings Drop
'SpongeBob' net in Hard Eight struggle
Nickelodeon’s ratings woes took a turn for the worse on Friday, as Credit Suisse analyst Spencer Wang lowered his forecast for Viacom’s quarterly ad revenue growth, citing the recent slippage…
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