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Topic: Creative

Van Damme's 'Epic Split' for Volvo Trucks Tops The One Show

Forsman & Bodenfors work conquers all

The coveted Best of Show prize at The One Show tonight came down to a split decision—an "Epic Split" decision. "The Epic Split," the two-minute online spot starring Jean-Claude Van Damme…

Bissell's Ad Review Enters Its Final Stage

Media spending will exceed $30 million this year

Bissell is in the late stages of a review of its creative and media business, with the goal of consolidating everything at a single shop. "We're combining creative, media and social…

Samsung Electronics Calls Global Ad Review

Process will take up to three months

Samsung Electronics has begun a global review of its creative, digital and media business, sources said. The South Korean company spent a whopping $14 billion worldwide on advertising and marketing in…

Why the Oscars Won With Women, and Adland Lost

Telecast's spots were vapid

The Oscars has been dubbed the “Super Bowl for Women,” although in many ways it is the antithesis—fewer breaks, snacks and alcohol. But this year’s Oscars marked a departure from…

Sports Runs as a Theme for Almost All of This Agency’s Roster

Events are even being created by mashing up clients

Specs Who Charlie Tombras (l.), president, CEO; Dooley Tombras, evp What Full-service agency Where Knoxville, Tenn. The second- and third-generation family members to run The Tombras Group, an independent in Knoxville, Tenn., Charlie Jr.…

This Agency Helps Builds Brands at Warp Speed

TVGla fuses technology with entertainment instincts

Specs Who (From left) Brian Pettigrew, president; Lady Liberty; Dimitry Ioffe, founder and CEO What Digital marketing agency Where Los Angeles office Dimitry Ioffe got a taste for entertainment at a tender age—TVGla’s founder…

Adweek's Top 5 Commercials of the Week: Nov. 1-8

Love, war, music and plenty of early holiday cheer—vote for the week's best spot

It's been a particularly strong week for commercials. But which one was the best? Below, we've got five great contenders. Was it the latest Call of Duty spot starring Megan Fox…

This Casino Vet Is Using Customer-Focused Data to Power a New Analytics Practice

David Norton is helping agencies be more informed

Specs Who David Norton New gig Evp, integrated customer engagements and analytics, MDC Old gig Chief marketing officer, Caesars Entertainment Age 45 So are you essentially setting up a data consultancy at MDC? My role is…

The Studio Behind Chipotle's Smash Hit 'The Scarecrow'

Moonbot studios can bring almost anything to life

Specs Who (From left) Lampton Enochs, managing partner; Brandon Oldenburg, creative partner; and William Joyce, creative partner What Production and animation studio Where Headquartered in Shreveport, La. Moonbot Studios tells a good story—no matter…

Contenders Prepare for ADT Finals

Company holds separate pitches for creative, digital, media

Contenders are gearing up for final pitches in ADT’s three-pronged review, which spans traditional advertising, digital marketing and media planning and buying. Each piece of the business constitutes a separate but…

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