Topic: Creative
San Francisco, a beleaguered market for industry creatives, is getting a vote of confidence from across the country. Mullen is opening a Bay Area talent hub to work on marketers at…
Gerry Graf’s startup agency is not looking so small anymore. Barton F. Graf 9000 has won six Unilever U.S. food brands: Ragú, Bertolli, Skippy, Wish-Bone, P.F. Chang’s and new Mexican…
Dell is moving its consumer advertising back into the WPP Group fold: Young & Rubicam will now handle the business awarded to Sid Lee some 15 months ago. The Montreal…
Munich-based agency Serviceplan Gruppe took Best in Show at the 2012 One Show Design awards Monday evening, for the Solar Annual Report — a document whose printed contents were only visible…
WPP is facing a U.K. media firestorm over a Falklands Olympics ad produced by its Y&R Buenos Aires office on behalf of Argentina. The spot, which just aired on the…
WPP’s Team Bank of America has been named the new global creative lead on the company’s business, replacing Omnicom’s BBDO after a review that kicked off in January, BofA confirmed. In…
A marketer that traditionally eschews the limelight will find itself center stage this year when the ad industry gathers in the South of France. Mars, the company behind brands like…
Way, way off Madison Avenue, tiny agencies churn out TV spots, websites, mailers and more for hometown retailers, tourism authorities, and local universities and hospitals. While some stretch beyond their…
Grok has added a homeopathic cold remedy to its account mix. The Zicam creative assignment came after a review in which there were four other finalists. Grok succeeds Cramer-Krasselt on the…
