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Topic: CPG marketing

9 Sneaky Marketing Tricks We Fall for Every Time We Shop From decoy pricing to BOGOs, a catalog of manipulations

We all know we're being manipulated every time we shop, but it can still be unnerving to see the true extent of mind games being played on us. That's why I…

August 6, 2014, 1:59 PM EDT

Instant.ly Says It Can Tell Brands Which New Products People Will Actually Buy Platform measures consumer purchase intent

If you recently found yourself hovering over a box of Chewy Chips Ahoy With Reese’s Peanut Butter Cups, and then took that box of chocolately cookie goodness up to the…

July 22, 2014, 8:01 AM EDT

BrandShare Content From Contently
A Content Marketing Playbook From Top Consumer Brands Lessons and strategies

Just a few years ago, consumer packaged goods brands didn’t know what success in a new world powered by content…

February 26, 2014, 8:18 AM EST

Post Cereals Tests Mobile Ads Via State Parks New apps network has also attracted Jeep and Best Western

ParksByNature Network, which has been bringing state parks onto its Pocket Ranger mobile app network for the last four years, launched a first-ever ads product this spring in time for outdoorsy,…

May 1, 2013, 6:36 AM EDT

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