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Topic: Cosmetics

Rich People Are Less Loyal to Specific Brands An opportunity for marketers

The rich may have more money than the rest of us, but if you think they're all alike, you would be wrong. Shullman Research Center's Luxury and Affluence Monthly Pulse…

April 10, 2013, 6:38 AM EDT

Wear the True Scent of Downtown Tru Blooms Chicago might just smell better than Bieber

C’mon, admit it: Haven’t you always wanted to find a perfume that’ll make you smell just like downtown Chicago? Well, that day has arrived. (And cool out: The scent is…

April 4, 2013, 2:07 PM EDT

MAC Puts Female Bodybuilder in a Cosmetics Ad Jelena Abbou strikes 'a powerful pose'

Ninety-nine percent of female fashion and body-related advertising hews to the same basic Western expression of ideal feminine beauty—i.e., slim to the point of waifish. Not this MAC cosmetics ad.…

January 9, 2013, 2:32 PM EST

Dior Ad Banned as Natalie Portman's Eyes Look Too Damn Beautiful This time, even L'Oréal complains

It's been a while since I'd heard from Britain's Ad Standards Authority, so I was excited to learn that they dropped their mighty ban hammer on a Christian Dior mascara…

October 24, 2012, 1:05 PM EDT

Meet Talia Castellano, the World's Most Inspiring CoverGirl Brand celebrates teen cancer patient and budding makeup artist

CoverGirl has finally gotten around to releasing this wonderful photo of Talia Castellano, a 13-year-old cancer patient and budding makeup artist whom the brand named an honorary CoverGirl last month.…

October 15, 2012, 11:30 AM EDT

Mendelsohn Affluent Survey: Small Networks, Big Spends Tiny nets like Ovation and Tennis Channel overdeliver to overspenders

The Mendelsohn Affluent survey measures the lifestyles of folks making six figures and upwards, and this year's edition has some surprising information for television buyers: among the 13,000 wealthy Americans…

September 27, 2012, 11:45 AM EDT

Cosmetics Company Tries Insulting Customers With Acerbic Makeup Cop Sarah Colonna busts the old model

Benefit Cosmetics, a California beauty brand, is trying to market makeup through humor. In its new spot by Portal A, Sarah Colonna, a comedian from Chelsea Lately, bops about on…

September 19, 2012, 10:01 AM EDT

Demi Moore Gets Her Old Young Face Back in Helena Rubinstein Ads Another Photoshop travesty

Photoshopping in fashion ads is something that gets bloggers foaming at the mouth every time they see it. And while it's probably something we all need to get over, Demi…

March 21, 2012, 10:28 AM EDT

Gandon, L’Oréal Account Lead at McCann, Exits for Publicis Taking on a top Nestlé role?

Aude Gandon, the Paris-based L’Oréal worldwide account director at McCann Erickson, is leaving to join Publicis Worldwide, say sources close to the situation. Her exit marks a significant management change…

February 16, 2012, 10:12 AM EST

Taylor Swift's CoverGirl Ad Is Pulled Over Bogus Eyelashes Photoshop strikes again

Of all the blatant and unnecessary Photoshops in fashion photography, the hammer came down on Taylor Swift's eyelashes? Really? Yes, really, according to the National Advertising Division of the Council…

December 23, 2011, 9:29 AM EST

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